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We use this as our main CRM tool. We are able to segment our entire customer list based on what the customer does. for instance, if they buy certain coupon codes, discounts, upsells, down sells. If you keep all this data about the customer by tagging them, you can really tell a lot about the customers' behaviors and market to them the way they like. It's better sales for you and less annoying to the customers.
I used this for CRM, and it's pretty basic and easy to use. It has some pre-built automation templates for E-commerce stores.
By having Shopify integrated with Active Campaign, it makes things a lot smoother for us at Empify. We can better serve our customers and better operate as a business. It is really effective!
Great tool to manage your mail marketing and online sales and cross all data and automate everything. I highly recommend both apps: shopify and Active Campaign. It is not cheap though.
We use the software mainly to send out informative emails, haven't much done the automatic part yet. The reach of the emails is good (won't go to spam like in some platforms).
Easy to install, very powerful backend that has so much customization ability. Looking forward to getting to know more of the functions and automating our client experience.
The more we use automation, the smarter is our job! Don't work hard anymore, but easier thanks to AC
Links well with the Shopify store making triggers and automations simple. Would like to see more integration with products and collections similar to MailChimp though. Overall great customer service, and worth the price.
Active campaign has allowed me to butter engage with my customers through email marketing. This is the only email marketing platform that I have used in my business, however, it is really effective. I don’t see myself exploring other systems outside of active campaign, because if it’s not broke…don’t fix it, right? Overall, great company and speedy customer service.
I use this app to help me with crm and email automation. It has greatly helped my business and saved us time. It lets me use my time to do what I do best and not worry about automations. I highly recommend it.