AC Email Marketing Automation

ActiveCampaign: Customer Experience & Marketing Automation

Free plan available


4.4 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.

  • 5 of 5 stars
    79% of ratings are 5 stars
  • 4 of 5 stars
    12% of ratings are 4 stars
  • 3 of 5 stars
    2% of ratings are 3 stars
  • 2 of 5 stars
    1% of ratings are 2 stars
  • 1 of 5 stars
    5% of ratings are 1 stars
11 - 20 of 289 reviews

Happy Code Portugal

We've been using Active Campaign since 2018. It's helped our business immensely by allowing continuous and direct "conversations" with our tens of thousands of leads in a seamless and engaging way. The main advantages we experience with Active Campaign:
- strong integration with hundreds of apps or services, allowing us to use the CRM as a hub for communication. This includes e-commerce with Shopify, forms with Typeform, Facebook Leads and Audiences, etc.
- easy to learn and use automation process - allowing to create simple rules that impact directly in our customer base, saving us hours of work and additionally guaranteeing timely contact.
- the ability to create simple forms, and simple landing pages, perfect for implementing new marketing campaigns all in one place. These are then easily linked to marketing automation campaigns.
- it's also easy to segment the leads in all forms and perspectives - which in turn allow for a segmented email automation process with high open rates. All in all we're very satisfiedw with AC and recommend it as an all-in-1 CRM and Marketing Automation tool.

OneNation Coffee

Active Campaign has allowed us to build our email list while also integrating new marketing tactics with all of the amazing email and automation features they offer. The best thing we did was find Active Campaign to help be the powerhouse of our email marketing efforts. We switched from Hubspot as Active Campaign offered us way better pricing to better fit our needs and budgets. We highly recommend Active Campaign to anyone needing a platform for email marketing and other amazing and great features that come along with it.


Hello !
Great app, fully do the job I need Using AC x Shopify for ~1 year from now and it’s awesome.

Booked & Banked

I use the ActiveCampaign marketing automation to engage with customers who are new to my shop which has helped me to start to build brand loyalty for my brand new course shop on Shopify. My favorite thing is the fact that AC already had a bunch of premade automations that I could customize and make my own.

Spirit Duo Band

So I have a band and I hired a marketing coach to teach me about making money as a musician. One of his sources of revenue is merchandise. He told me to set up a facebook ad and to give people music for their email address. Then send emails to the growing email list, using Active Campaign. Then, to link this to shopify and sell tshirts and other merchandise. Well, so far I haven't sold anything but I think I know what to do. At least I have a thousand emails and about 10% open my weekly emails. My coach tells me I have to make offers, bundles etc and then I'll start to sell. It's a journey and I'm eager to take the next steps. I found it pretty easy to set up the shop...but look at some of the beautiful online stores, then you know there's work to be done. Best of luck!

Gridiron Football

This app was super helpful in integrating and segmenting my customers into our Active Campaign email platform in order to use advanced segmentation in our marketing efforts! Would recommend.

Treasure Trails

Super impressed with Active Campaign. The tools are so powerful there is very little we can't do. The account management support is really useful as well to help us achieve our goals. We migrated from Mailchimp and were looking for something with a much better interface and behaviour-led automations. Having looked into loads of suppliers, we comfortably chose Active Campaign, and have since recommended it to other businesses. On a basic level it is very powerful, but once you hook into the API it is even better. One negative... no site pop-ups. Bit weird for such a big system, but I have been assured they are coming!


The app works well for us. Data is synced automatically in ActiveCampaign and provides the team with all they need to know without logging in to Shopify.

Sunday Red Golf

Only recently started using the Active Campaign integration with our small store, but so far it's great. The dashboard showing the sales as a result of the email campaigns is great. Even the rest of the data on cart abandonment, conversion rates from the emails, just makes it super clear what areas we need to improve. We have just set up the cart abandonment email series and looking forward to getting more automations set up too.

The Workbook Shop

App works great and will help you setting up systems/automations. It's a great time saver for any business owner.