The integration between Shopify and ActiveCampaign has some nice features for automation, upselling, and integration. Sadly, it fails when you try to access much of the data for segmenting. For example, there's no way to segment based off of customer shipping country.
Bio-Well Heal and Thrive
Well, unfortunately this application does not work for all Shopify accounts, including how we have ours set up.
Slightly behind some of the other ESP's out there, but support has always been amazing & the pipeline to improve and move forward is there. We've been happy with the platform overall
Thank you so much for taking the time to leave your feedback! We're constantly working to improve and have shared this with the team.
-Your friends at ActiveCampaign
Great app but the only issue is being charged more for growing a list, paying based on users. Since moved to another company that charge a flat fee regardless of how many email addresses you have, not as good as A.C but cheaper and the emails are stunning, really beautiful.
We have really appreciated and taken advantage of the automations and segmenting. This will be a huge help going forward. However, not a fan of their technical support. They have caused more problems than they fixed.
Big Island Coffee Roasters
The concept and function of AC is great, and the automations are dynamic and versatile. But I can't help but wonder why designing an email in AC is so terribly clunky and difficult to use?
If visuals are a core part of your brand, you might be better off with a diff program. And if you don't have the time to dive deep into understanding automation flows, you also might be better off with a diff program. It's very complex, not intuitive, and easy to make mistakes with.
Eventually I had to hire a consultant to help build automations in AC, and my emails still don't look as good as they did in Mailchimp, but (again) the automations are more versatile and powerful.
Unfortunately, it's a bunch trade-offs.
Thank you for taking the time to review your experience! The team appreciates your feedback and is continuing to work on improving the experience for our users.
Feel free to connect with our Success Team for a free one-on-one training to help with strategy and to answer any questions you may have about building automations: https://www.activecampaign.com/support/1on1/