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My Experience with AdRoll as a Small Store Owner
As a small store owner, I'm always on the lookout for effective ways to increase traffic and sales. I decided to give AdRoll a try, hoping it would help boost my online presence. Here’s my honest experience:
Pros:
Great Customer Service: AdRoll's customer service team was responsive and helpful whenever I had questions. They made sure to address my concerns promptly.
Cons:
Complex Platform: Setting up a campaign on AdRoll was much more complicated than I anticipated. The interface is not user-friendly, making it difficult to navigate and understand.
Tedious Upload Process: The image upload process was time-consuming. I had to upload each size of every picture individually, which took a lot of time and effort.
Approval Issues: After all the work of uploading, only two images were approved. The rest were rejected without clear explanations, leading to frustration.
Limited Impact: I ran ads for a week with the few approved images, but unfortunately, I didn’t see any noticeable results. The return on investment was disappointing.
Difficult Cancellation Process: Canceling the account was a hassle. AdRoll doesn’t easily remove your credit card information, and even after canceling, there’s a risk of being charged. I strongly recommend ensuring that your account is fully removed and monitoring your bank account closely after canceling.
Conclusion:
In the end, I uninstalled AdRoll because it didn’t work for me. While it might be effective for others, in my opinion, it was a waste of time and resources. Small store owners should be aware of the challenges, particularly with image approvals and the cancellation process. This was my personal experience, and I hope it helps others make an informed decision.
Hi there,
I am Rohini from the AdRoll Customer Support team.
Firstly, I’d like to thank you for bringing this to our attention. I’m genuinely sorry that your experience wasn’t satisfactory, and I regret any inconvenience you’ve faced.
After reviewing your account, I understand your concerns regarding the approval of ads. Due to policy restrictions, there were some ads we couldn't approve. I understand we could have communicated this better and made the process smoother for you. While our platform is designed to be user-friendly, I understand it might feel complex initially because of the extensive features we offer.
However, to assist with it, we've included navigational steps in our help articles, and our Customer Support team is always available via live chat or email. We can also provide screenshots to make it easier. The process of uploading ads should be quick if the ad images meet all the requirements.
Regarding account cancellation, this is handled on the backend to ensure no active campaigns are running, which could prevent unwanted charges. Thus, we encourage reaching out to our support team to facilitate this process and avoid any complications.
We hope this clarifies the situation and I’d also like to follow up with you personally to make this right for you. I have sent you an email, so please reply at your convenience, and I will be happy to assist you further.
I’m dedicated to regaining your trust and proving the value of our service. Your satisfaction is our priority, and we’re fully committed to resolving any issues.
Thanks,
Rohini
The adrol team seems to be experiencing cutbacks lately. We have been with them for years, but unfortunately have experienced a loss of personalized service. We received an email that our personal rep we have been with for yrs is "not working for the company anymore" and we were directed towards "general inquiries" for future assistance. Not pleased:(
Buggy. Needed to contact support multiple times to finish basic tasks.
Very high CPC. Worst of all: Takes credit for conversions it didn't even get me!
1 saving grace: Tech support is very responsive.
Lack of control, my CPM or CPA could never be reached. In-fact changing the settings seemed to make no difference at all so not sure why they allow the ability to change CPM or target CPA when it does nothing.
Too expensive. Although, I have indicated CPC as 0.10, I have spent 29.38$ for 26 clicks. Which is to be honest inadequate. I am disappointed. Support has informed me that this is normal, and it takes time for system to adjust to 0.10 CPC - if that is the case this should have been communicated prior running the ad.
Hi there,
This is Tatiana from AdRoll's Customer Support Team.
I am sorry to read that your campaign's performance was not meeting your expectations. Kindly allow me a chance to turn your experience around as the customer satisfaction is always a number one priority for us.
I have personally reviewed the performance of the campaign and I do understand you have set a CPC goal of $0.10. However, the campaign could achieve $1.14 CPC in its run-time.
As much as we wish the campaign attains the set Bid Strategy goal, we need to take into consideration that the Bid Strategy acts as a goal for the campaign to achieve and thus it requires some time for the algorithm to understand the browsing behavior of your website visitors and the campaign goals.
Having said this, as you want the campaign to reach its goals at the earliest I am here to assist you with it.
I will write a detailed email with campaign optimizations that can help improve the performance so that it meets your goals. I hope that helps.
Kind regards,
Tatiana
Let me start off by saying I've given this app too many chances. Only my web recipes would work. My Facebook and IG ads wouldn't. I'd get error messages like "ads partially running" or something along the lines of "cannot save recipe, please contact live agent". I've reached out to the technical support team multiple times; some of them would just bombard me with a bunch of articles to read on how to troubleshoot a multitude of issues instead of my dashboard issues in particular. Another issue I have is that I live in the US and get an email at 2 or 3am (Eastern Time) on how they're actively working on my dashboard issues. When I wake up at 7 or 8am and reply to the email I receive, I'll only get a reply back when I'm asleep. And after Friday, forget it! You'll have to wait until Monday again and go through the same vicious cycle again. When that happens I would chat with a new live agent during business days because of urgency, only to get another agent that, instead of helping me troubleshoot the issue directly, will send me a bunch of articles. What's the point of contacting a live agent if they will just send me a bunch of articles I can read and figure out on my own? If you value your time and money, find another advertising/marketing app. There are a plethora of apps out there with a clean User Interface and good User Experience. I'm going to look elsewhere.
Hi Ben, I'm Tatiana, and I wanted to reach out and personally thank you for sharing your thoughts with us. Your patience and understanding mean a lot as we navigate through the challenges you've faced.
After going through your valuable feedback, I took a closer look at our previous conversations. I noticed that you were connected with agents outside your time zone, and I totally get how that could be a bit tricky. Our Support runs around the clock, and sometimes shifts change, causing a hiccup in the assistance continuity. I'm sorry for any inconvenience this might have caused.
Your insights on the Facebook connection matter didn't go unnoticed. The Engineering team has already shared some insights and steps to troubleshoot. It appears the disconnection happened on Facebook's end.
I understand that this situation may have been frustrating, and I genuinely apologize with any inconvenience it may have caused. Turning your experience around is my top priority. I've dropped you an email, and I'm hopeful you'll give us a chance to make things right for you.
Feel free to hit reply on the email thread with a title ''Tatiana from AdRoll'', and let me know if there's an opportunity for us to enhance your experience. Your satisfaction is crucial to us.
Best,
Tatiana
Installed the app, wasn't happy with the auto generated ads as no option to pick products to create ads with. Support suggested requesting ads to made by the adroll team. The message says usually 3-4 days. It's been a lot longer than that and so far no contact from the team and have no idea what's happening.
We are deleting the app as don't think it's going to work for us with the kind of communication they have and the time scale to create adverts.
Cannot comment on the effectiveness as never got around to launch a campaign.
Slows down website (so many request and pixels) + Super intrusive & non customizable consent collection
Hello there,
This is Ewa from AdRoll's Marketing team.
Firstly, I wanted to thank you for your honest assessment of your experience with AdRoll. I am very sorry to hear we haven’t met your expectations.
Our team is looking into your request and will contact you as soon as possible. We are also currently looking into the #1218453 ticket and will reach out to you shortly.
Cheers!
Ewa
My store speed collapsed after installing this app, which is a shame because the app seemed like it would be quite useful. Have deleted.
Hello there,
This is Ewa from AdRoll's Marketing team.
I'm very sorry to hear about your experience with the Shopify App integrated with AdRoll. This should not have happened; have you had a chance to see the email sent by our colleague, Rishiraj, on the issue? I have also followed up with you directly, let's get it investigated.
If you have some time, I’d love to offer my help if you need it and learn more about what we could do to improve our product and service to earn your recommendation.
Cheers,
Ewa
My store is new and I need to start advertising, I installed AdRoll yesterday and yes it was in a few simple clicks, BUT, what happened after that isn't very pleasant:
1- I couldn't access the application from Shopify, or even by logging in using my user, i have to use a custom URL to access the application, I know that from the support who told me that their team is working on the problem.
2- I got a big error message on the home page that Pixel is not connected, I contacted their support again and they solved the issue.
3- I tried to find the Social Ad Campaign or Recipe that I need to attract new customers, and their support told me that they removed this for now and it will be available in the future.
4- In their ad video, they say that they connect to my store at Shopify and sync the product for dynamic apps, i could find this even after 24 hours.
5- The instruction and videos on youtube is different of what you actually see, it look like another product!
6- I disconnected my Meta account, and it still shows connected even after more than 18 hours, so it wasn't an easy goodbye to this application.
The only brilliant thing I found is their support team, they are very helpful, accurate, and give you full answers, you can contact them in one click and in less than one min.
I don't know if it was a good product, but I can see that they are going in the wrong direction now.
Hi there,
I am Rohini from AdRoll's Customer Support Team.
I am sorry that you had a negative experience with us. We set a high standard for ourselves, and we regret to hear this was not met in your interaction with our business.
Kindly note that there is a known issue when we log in from the Shopify app, the pricing plan is being shown. Our Developers are working with the Shopify team to rectify and sort it.
The pixel connection status and the feed configuration would take some time to reflect on the dashboard after being connected though they are done immediately with the integration as per the activation process. I agree with you that it should be something done quickly.
Currently, we do not have the option to launch a Facebook attract campaign at the moment but trust me, our Product team is working on it, and we should have the option soon.
As promised, my colleague Joshwin is working on your concern regarding the Facebook ad account disconnection which should be disconnected soon.
Thank you for your understanding and patience. If you have time, I’d love to follow up with you to understand the improvements needed to earn your recommendation and offer my help with any problems you’re having.
Cheers!