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We’ve been using AdScale for our e-commerce advertising, and the results have been nothing short of amazing! The AI-driven optimization has significantly improved our ad performance, making campaign management more efficient and results-driven. The platform’s ability to automate ad creation and bidding across multiple channels has saved us time while increasing our ROAS.
A special shoutout to Nicole from the support team—her expertise, patience, and dedication have been invaluable. She went above and beyond to help us fine-tune our campaigns, ensuring we got the best possible performance. Her customer-first approach made a huge difference, and we truly appreciate her support!
Idan was very helpful getting my app setup and integrated. This is a very complicated process and it is nice to have experts available to guide you through the process. I love the app and look forward to rising revenues.
Our sales and ROAS have greatly improved with Adscale and its cheaper than other manual agencies we have used in the past, on top of the much better performance. Kseniya is great to work with and always on top of our account, would HIGHLY recommend making the switch over to them!
Misleading Sales Promises, Poor Performance, and Overpriced Contract – Not Worth $3,000/month
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Total waste: 9000$ on 3 month subscription with no value, time and no clear strategy.
We’ve been a client of AdScale for the past two months, and unfortunately, our experience has been extremely disappointing.
Before signing, their sales team assured us—during calls on Zoom or Google Meet—that AdScale would significantly improve our ROAS and campaign performance using AI. They even showcased results from other companies as proof. Their website reinforces these claims, stating they can improve ROAS and other key performance metrics. He said that our cost per purchase in our brand was too high and that their app would help lower our customer acquisition cost. Then he showed examples and performance data from other clients, which we found to be unprofessional and unethical, as it involved sharing confidential store performance information without consent.
However, the reality was far from what was promised.
After signing a $3,000/month contract (which they call a "software + account manager" fee), we quickly discovered that no meaningful optimization was being done. The campaigns they ran were basic, and they didn’t even use the full “Website and Shop” setup in Meta ads—just “Website” only, which is a huge miss for an eCommerce brand. Our ad budget of $8-10k per month was essentially wasted, with no improvement in results compared to managing ads ourselves or hiring a freelancer for $500–$1,000/month.
Don’t rely on what the sales team tells you—read the contract carefully. Or better yet, don’t sign anything at all unless you're 100% sure. What they promise and what they deliver are miles apart.
When we raised concerns after the first month, we were told “it takes time” and that “resources have been allocated,” but those were just empty words. We waited another month, but nothing changed. In fact, our performance actually got worse—especially disappointing since this is our peak season compared to last year.
There are no performance KPIs in the contract. So even if your CPA is terrible or your ads are underperforming, the contract remains active, and you’re still expected to pay $3,000/month while they say, “we have a plan, we’ll do better.” This creates a situation where you’re locked in, paying for poor service, with no accountability on their side.
We initially accepted a three-month term with an early exit window. Now, after two full months of poor performance, we’ve requested to exit early and not pay for the third month—because it’s clear this service is not as advertised and not worth continuing.
I wanted to rate 0 but there no 0 button.
Bottom line: If you’re expecting real strategy, results-driven media buying, and campaign improvements, you won’t find it here. You're better off hiring a competent freelancer or internal media buyer. We feel misled and regret signing this contract.
We're sorry to hear that AdScale did not meet your expectations. While we always strive to deliver strong results and high-quality service, we understand that your experience fell short, and for that, we regret the dissatisfaction.
We’d like to clarify a few important points for transparency:
Campaign Performance:
Your campaigns went live at the end of January and ran for approximately 1.5 months before your cancellation request.
During this time, your ROAS showed gradual improvement—reaching up to your stated goal in the second month, which was comparable to your results during the same period last year. Optimization, especially using AI and platform learning phases (e.g., Meta and Google), typically requires time and 1.5 months is usually not enough to see the full potential of the system.
Account Strategy:
Our account managers—including product analysts and senior team members—were actively involved in your account, meeting regularly to analyze and adjust campaigns. While some recommended changes were not implemented due to concerns you raised on your end, we respected your preferences (even though we thought otherwise).
Sales and Expectations:
We do our best to present realistic expectations based on averages and prior results from similar stores. We never promise guaranteed ROAS, and any examples shown during onboarding are anonymized and used to illustrate possible outcomes. We're sorry if this was interpreted differently.
Contract Terms:
Your contract included a clearly stated three-month commitment, with an early exit clause we honored. This short-term structure is in line with many agencies and reflects the time and resources invested during the early stages of campaign setup and optimization.
We respect your decision to move on and have confirmed the cancellation of your plan after the agreed-upon period. We're always looking to improve, and we take your feedback seriously as part of that process.
Wishing you continued success with your store.
—The AdScale Team
We’ve been using AdScale for about a year now and have been very impressed with the service. While navigating digital advertising comes with its challenges, the support team—especially Natalie Bondorowsky—has been fantastic in guiding us through the process. Natalie is always available with helpful advice, recommendations, and insights, making a real difference in our experience. As we continue to refine our strategy, we’re seeing great improvements, which has been really rewarding.
We recently started working with Nicole and Adscale, they are very professional and Nicole is amazing! She is thorough and extremely knowledgeable, she really looks at our ad account as her own and super helpful on improving results and overcoming challenges. Thank you Nicole!
We highly recommend them.
I want to take a moment to give a huge shoutout to Nicole from Adscale—she has truly gone above and beyond in helping us set up and optimize our account. From the start, she has been incredibly knowledgeable, responsive, and proactive, making our experience with Adscale much smoother than I anticipated. Having one dedicated point of contact for our campaigns has been a game-changer, and I’ve learned so much along the way!
Before Adscale, we were working with expensive agencies, but thanks to Nicole’s guidance, I’ve been able to fully manage our ad campaigns myself—a major win, especially as we aim to run a leaner, more cost-effective business in 2025.
That said, while the service and support have been exceptional, I do have some concerns about the Adscale platform itself. It feels buggy, slow to load and navigate, and it lacks some of the functionality and control I’d like to see. At times, I’ve considered shifting away from Adscale to manage campaigns directly on ad platforms for better efficiency and performance optimization. Also, I'm not sure how much insight I'm getting from the AI tech. I want to see how the optimization is working and data to back it up. Without that, I keep wondering if I could save a ton of money by just managing my campaigns directly in Meta and Google.
Overall, Nicole is a rockstar, and Adscale has provided a great stepping stone for transitioning away from expensive agency management. But I do hope they improve the platform’s speed, usability, and features to make it a long-term solution for serious advertisers.
Would I recommend Adscale? Yes, especially if you’re looking to simplify ad management. But be prepared for some platform limitations.
In the short time we have been utilizing AdScale's tools, we have begun to see forward motion in our visibility to consumers. Natalie Bondorowsky's support had been instrumental in our understanding who AdScale was, the services they provide, how to navigate their software, and offering her guidance and expertise to further support us to thrive through their platform. The app is easy to use and navigate which is allowing us to further explore our options towards organizing and maximizing our advertising potential!
Idan was a very helpful and polite, he made it easy for me to understand and helped me one step at a time until we reach success. Thank you, Idan!!
Nicole es la mejor ayudandome dandome ideas esta aplicación realemnte hace que tu tienda venda más, super recomendada empieza a dar resultados muy rápido