Approach uses your store’s data to automatically segment your shoppers into meaningful groups at certain stages of their shopping experience (i.e. New Customers, First Time Buyers, High Spenders, etc.) to target them at the right time.
We analyze each shopper’s behaviors and purchase history to learn about them and carefully curate the right products for each individual based on their demographics, interests and behavior patterns. Personalized picks showcase what’s most likely to appeal to each shopper at each point in time and reminds them of products they may have considered in the past.
Combining the automatic segmentation with the power of personalized recommendations delivers the right product to your shoppers at the right time, resulting in the highest email marketing conversion rates.
Campaign results and recipients' reactions are tracked and intelligently processed to present a multidimensional view on each campaign and its performance.
3rd party Shopper Profile Collection Tools and Apps are automatically integrated into the app to grow your shoppers database and allow targeted outreach.
Using Approach is 100% risk free. Best of all, Approach works out of the box –– No technical knowledge, code or design experience required.