Variant Option Product Options

custom product personalize product variant,color swatch,upload

  • Popular with businesses in the United States

Free plan available. 14-day free trial. Additional charges may apply.

App highlights

  • Seamless workflow: use directly in Shopify admin

Variant Option Product Options Shopify App


4.7 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.

  • 5 of 5 stars
    90% of ratings are 5 stars
  • 4 of 5 stars
    3% of ratings are 4 stars
  • 3 of 5 stars
    2% of ratings are 3 stars
  • 2 of 5 stars
    1% of ratings are 2 stars
  • 1 of 5 stars
    4% of ratings are 1 stars
681 - 690 of 789 reviews


(updated) The app had a little stumbling out of the gate, most likely due to a big update. With that in-mind, customer service was extremely responsive and the bug was fixed quickly. Now it works just as marketed.

Developer reply

August 12, 2019

Sorry for the initial problems. I sent you a discount to try and make up for the issues you went through.

I see you have been using the app for a while.

We would appreciate if you could update your review and write about your experience using the app for the last months.

Thanks you,
Relentless Apps


this is a great option if you want to include swatches in your product options and your theme doesn't support it

Friday Shops

Thank you Relentless Apps team. perfect app perfect, People behind it, thank you for the great customer support

I love how you can add all these options that you’re limited with Shopify. Now these options don’t appear to be integrated with the cart, but giving customers a multitude of options was the game changer for me.


After trying a couple of the more complicated similar apps, I am so happy with this one. It is easy to install and use, and gives me and my customers what we want.


I'm still learning how to work with the app, but I will say that the customer service has been fast and very helpful.


Excellent customer support. The application works very well for us at the moment. I would gladly recommend this app to companies that want to have product customization features in there product page.

Boulder Creek Packs

This app was easy to setup - much easier than one of the major competitors! The documentation was easy to understand and I had our swatches set up in a couple of hours vs days. I think it would be even better if they had the ability to do 2-color swatches as well as being able to use images that had already been uploaded instead of having to reload them for each swatch group.

Developer reply

March 19, 2020

Our app does have an option called auto image swatches which uses the images you have already uploaded to show as image swatches.

We also have a duplicate function to duplicate your settings onto other products.


The app was just what I was looking for it was easy to use, good functionality and great support. 5 stars!

Baker Street Snow

Works perfectly for our store, no issues, very happy with it! Had to contact customer support for some help and they responded quickly..all around great experience so far.

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