Buy Button channel

Buy Button channel

by Shopify

Sell products from your external website, blog, or email.

2.2 of 5 stars(52 reviews)

Sell across the web

Add products and let customers check out from your external website, blog, or email.

Show off your brand

Use the Buy Button editor to create buttons that match the colors, styles, and layout of your website, blog, or emails.

Add a cart anywhere

Let customers browse and add multiple products to a cart before checking out.

About Buy Button channel

Sell more with Buy Button

Sell from your website, blog, or marketing emails by creating Buy Buttons for your products. Use the Buy Button editor to match the style and colors of your brand. Once you’ve designed your buttons, copy and paste the code to your website or platform of choice. Advanced users can customize Buy Buttons by editing the HTML and CSS with BuyButton.js or the JS Buy SDK.

With Shopify and the Buy Button channel, you can:

  • use the Buy Button editor to build buttons with custom fonts, colors, and layouts
  • add a cart to your website or blog to let customers buy multiple products at once
  • update product details from Shopify without needing to edit the code on your website or blog
  • fulfill orders placed using Buy Buttons
  • track Buy Button sales using your Home sales overview and Analytics pages
  • use BuyButton.js and the JS Buy SDK to further edit the generated code that make up your Buy Buttons

Learn more about Buy Buttons by visiting the website in the “Sales and support” section of this page.

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Overall rating
2.2 of 5 stars
Based on 52 reviews

  • 5 of 5 stars
    19% of ratings are 5 stars
  • 4 of 5 stars
    6% of ratings are 4 stars
  • 3 of 5 stars
    8% of ratings are 3 stars
  • 2 of 5 stars
    10% of ratings are 2 stars
  • 1 of 5 stars
    58% of ratings are 1 stars

Most recent reviews

Skiff Life We Fish Skinny Water

***CHECK YOUR BUY BUTTONS, THIS DOES NOT WORK FOR IPHONE & IPAD USERS*** I just discovered after months of use that any Buy Button embedded code on my website does not work while the website is viewed on iPhone or iPad in Safari and Chrome. When clicked, a white screen displays that requires you to force close the browser. I am absolutely SICK to my stomach at the thought of how much money this has cost us. This was tough to discover as it works fine on desktop and Android. What I find MOST APPALLING is the complete lack of ownership of the issue by Shopify. They tried to blame the issue on my website, once I proved without a doubt it was not the case they now have gone silent. I suspect they do not have the technical ability to troubleshoot mobile problems with this product. BEWARE, DON'T MAKE THE SAME MISTAKE I DID!


Buy Buttons have a serious issue with the safari browser that will prevent many, though not all safari, customers from checking out. They either receive "cart empty" errors or the payment doesn't go through and no error is returned to the customer, leaving them confused. Our issue has been open with shopify support for 3+ months (since Jan 2018), though I suspect this was an issue prior to that. The support team is slow to respond, fill up emails with apologies instead of action and they have made 1 failed attempt to fix it. Here's their only solution / workaround so far: "The issue stems from the "Prevent Cross Domain Tracking" setting in Safari. Once this setting is disabled, customers using Safari will be able to checkout as expected" Asking customers to disable a security setting, isn't a workable solution! Avoid this app at all costs if you have many customers using safari.


Theres no way to show the reviews of each product on the wordpress blog. It only shows the product and description but no reviews.