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BtN is a great analytics tool with lots of functionality that punches way above its weight. It uses a traditional RFM segmentation model that didn't work so well for our unique business but will likely work for most others. Nevertheless, BtN still has so much analytics functionality, that we still found enough value to keep using it. Its particular strength is being able to filter your Shopify dashboard by RFM/custom segments.
Piam is attentive and knows what he's talking about, so there's no nonsense, most functions are there for a reason and if not he's quick to help implement any new reports or functions that you might need. Highly recommended, especially for the affordable price.
Great People, great app.
It tells you things about your audience that shopify doesn’t.
Love it!
By the Numbers has transformed our Shopify data! The powerful segmentation / audience builder capabilities are a vital feature to try. We’ve only begun using it and are already uncovering revenue, growth, and retention opportunities. I highly recommend it for anyone looking to elevate their customer analytics and email/marketing automation.
swift replies and detailed information sharing
It's an incredible app! I can access so much of our customer purchase behaviour with us, allowing us to segment and target our customers with a marketing plan that actually converts to more sales. I wish I found this sooner. Thank you BTN!
Our small business loves this app for all of the insights and data analytics. It is very easy to understand, and organized perfectly. Not only that, but the developers and team are so kind and willing to help! We definitely recommend.
Cyrus and Piam are very helpful, and know what we wanted and delivered what we need
Highly recommended. The Loyalty, Segment and Cohort analysis sections are very comprehensive and the reports section has a lot of insights. The team made the enhancements we needed in an incredibly short time and went live. Great customer service.
We've been using By The Numbers for nearly three years - it's powerful, but lightweight integration means we can quickly segment customers, get snapshots of our business without bulky exports and analysis. The RFM analysis, also the product "movers & shakers" is super helpful, and as far as dashboards go it is one of the best-priced for the core features that most DTC brands need. It comes with a Klaviyo / Google ads integration and they're working on one for Meta which is helpful for getting a stronger sense of contribution margin. I've personally recommended it to many of our peer brands and it becomes a common language for comparing and learning about how we're performing.
Excellent app. Very easy to use and the display is simple and digestible. Also glad to see that they are continuing to make the UX smoother based on customer feedback.