Our pop-ups target the visitors who put items in their shopping cart but did not start the checkout process. These visitors did not give you their email addresses yet.
Prompting them to get a link to their cart can save these highly profitable customers before they're gone for good!
We just added Facebook/Google sign-in buttons. So the friction to enter an email address is gone, especially on mobile. You'll collect more email addresses this way and your shoppers will have a better experience
As your shopper moves her mouse to close her browser, click back, or enter a new url, a pop-up will ask if they want a link to their shopping cart.
On mobile, we also look for similar signs they're about to leave. For example, a brief scroll-up after the user scrolls down for a certain time.
Or just use our default pop-up and template, and you'll be up and running in seconds.