by CO2ok

Fighting climate change by making e-commerce grow sustainably

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Go green

Get a grip on sustainability of your products, generate insights and neutralise the carbon footprint emitted on production and transport.

Higher conversion & retention

Increase shop indexability, brand perception, customer loyalty and value and overall sales, while reducing shopping cart abandonment.

Easy integration and use

Our plugin is setup in a matter of minutes. You are instantly executing your social responsibility strategy, helping to stop climate change.

About CO2ok

Stop climate change with the click of a button

As consumer awareness on the importance of preserving the environment continues to grow, more and more companies puzzle how to integrate growing demand for CO2 reduction or offset into their business model, ensuring they contribute to a sustainable planet. This is where CO2ok comes in. We empower companies and their customers to neutralise the emission of greenhouse gases, from production to transport.

CO2ok offers a service that lets your customers compensate the CO2 footprint of their online purchases through investment in projects that directly contribute to lowering or neutralising the amount of carbon dioxide in the atmosphere. By enabling your customers to do so you do your bit to preserve our planet for our kids and future generations.

Through this, we help online retailers engage directly with their customers on the level of climate change by offering valuable insight in carbon emissions and the choice to offset it. By communicating this choice affiliated retailers build a positive brand image and increase awareness through demonstrated environmental responsibility. As a plus, CO₂ok’s easy to use technology lets you increase your sales conversion


  • Multi-language (currently English, German and Dutch - let us know which language you need!) Clear information 'hoverbox' with instant explanation
  • Flexible placement on the shopping cart page
  • Admin overview of collected fees
  • Receive marketing support with our free kit and frequent content updates
  • show the impact your shop makes with our Impact Trustmark and/or Impact Calculator

How it works

Upon checkout, customers see the option to compensate the greenhouse gas emission of their purchase. When clicking the CO2ok-button a minor fee* is added to the order amount. Customers complete their order the regular way. The fee is paid by the customer to you and we quarterly bill you the total amount of accumulated fees. We invest the collected amount in the project(s) of your choice.

Upon clicking the CO2ok-button:

  1. We calculate and display the cost to compensate the greenhouse gases that are emitted during production and transport of the products.
  2. We add the fee to the cart - the checkout process remains unchanged.
  3. We bill our retailer for the received compensation fees and invest them in projects via our certified partners: Atmosfair & Fair Climate Fund
  4. Your customers shop climate neutral.

*The extra fee is 1% on average.

See the app in action

Explore how the app works in an example store.

View example store

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