Shopify Collective

We think Shopify Collective is a fantastic initiative and we're really looking forward to using it more across our store. The ability to connect directly with suppliers and streamline inventory, ordering and fulfilment within Shopify has a lot of potential and could save retailers a significant amount of time.

One feature we would really love to see added is the ability to link or map a supplier's Collective product and variants to an existing product/PDP already established on the retailer's store, rather than having to import it as an entirely new product.

For established retailers, this is incredibly important. We may already have a product page that has been live for a long time with its own URL, SEO history, Google indexing, customer reviews, analytics, custom content, imagery, bundles, upsells and conversion optimisation.

It can also have a major impact on currently running paid advertising.

For example, we may have established Meta/Facebook and Instagram campaigns sending traffic directly to an existing product URL, with substantial historical performance data behind those campaigns. Having to replace that product with a newly imported Collective listing and potentially a new URL can disrupt those campaigns and creates unnecessary risk for retailers transitioning an existing successful product into Collective.

The same applies to Google Shopping feeds, email campaigns, backlinks and other channels that may already reference the existing product.

Ideally, retailers could select an existing Shopify product and simply map the supplier's Collective product variants/SKUs to their corresponding existing variants. Collective could then manage inventory syncing, supplier ordering and fulfilment in the background while allowing the retailer to keep their existing customer-facing PDP, URL and marketing infrastructure intact.

This would be particularly valuable for businesses like ours that already have established supplier relationships and existing products, and simply want to transition the operational side of those relationships into Shopify Collective.

Overall, we think Collective is a great initiative and we're excited to use it. Adding the ability to connect Collective supplier products to existing retailer products would remove a significant barrier to adoption and make an already promising platform considerably more useful for established Shopify merchants.

Everything is great except the shipping costs need to be passed on to the brands and need to be able to partner with interantionally brands that are on shopify

Overall experience with shopify Collective is good. But it should protect retailers from unfair practices from suppliers. Should have proper policy in place to take action on suppliers , provision option to file charge back or remove them from collective so supplier should be held responsible for unfair practices., force them to follow same default return polices, tracking verification, timely refunds.

Overall my experience with Shopify Collective is positive. However, there needs to be a much stronger mode of communication between retailers and the suppliers as far as connection requests, no abrupt store disconnections, clearer requirements for shipping and returns, etc.

Great way to scale up product offerings and increase revenue. Wish there were more granular ways to control pricing, but overall this has been great for us.

Overall it is great and simplifies product research. Only issue is many products you have to ask for margins and permission to add to your store, though small price to pay for the ease.

its hard to communicate with suppliers directly

This app is great overall and has helped us increase sales with new products that we otherwise would never have been able to sell.

But there is a massive bug in this app that FORCES products to enable "sell when out of stock". Even though suppliers are sending 0 in stock for items, this app allows customers to still purchase!! It's incredibly frustrating to not give us the option to turn this off for Collective products!

Good app. Would be better if it was easier and find to sort products before import.

A bit difficult to navigate to find the products you want but worth it to find big suppliers with nice margins.