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As a company expanding its presence in the growing DTC eCommerce space, understanding our customers is essential for driving growth. Finding a reliable data enrichment platform was a priority, but after extensive research, it became clear that few tools cater specifically to small and mid-sized businesses in the consumer space. Many solutions are geared towards B2B or enterprise-level use.
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Having a personal touch with my customers is super important to me. It's an aspect of my business I always want customers to experience. But it's challenging to maintain a closeness with customers as my business grows, especially since I recently switched to an e-commerce platform. This is where the App comes in... By using the capabilities of the App, I can see who my customers are and then ...