Customer Tags and Segments

Your best companion for targeting different segments of customers in unique ways through the power of automation - Customer Tags & Segments is at your disposal!

Why should you use customer tags?

Your diverse range of customers can be divided into groups based on their characteristics or buying behaviours. By using customer tags, you can automatically segment them and create unique workflows to target each segment. For example, you can control the usage of discount codes, or access to certain areas of your store. The majority of our merchants use auto tags to segment their customers into marketing lists based on their purchasing behaviour.

How does it work?

Create workflows in Customer Tagger to tag customers based on the criteria of your choice (like how much they spend, their location, etc.) When an order is placed, the app will run your workflows against the order and will then apply or remove tags if the workflow is matched. These auto tags can then be used to segment marketing lists, control access, manage discounts, and much more.

Save valuable time with automatic tagging

Using our tagger workflows and applying auto tags to customers allows you to set up a segmentation system where customers fall automatically into marketing lists. It removes the need to manually group and manage customers as you can use the tags to trigger email automation from your email service provider.

Apply your tags and workflows to past orders in bulk

Set up your segments and then backdate them for your previous customers. This allows you to curate a specific customer list and create a marketing campaign in Shopify Email or other EMP's.

Remove and expire tags

Use Tag expiry and remove tags workflow to keep customers relevant and in the correct segment.

Shopify Flow Connector

Plus Merchants can utilise our Shopify Flow Connector to trigger creative workflows. Customer Tagger will send a trigger into Shopify Flow once it has processed a new order.