Related categories

Dotdigital Email Marketing

Email Marketing, Marketing Automation, SMS, Social & Chat

Free to install. Additional charges may apply.

App highlights

  • Speed tested: low impact to your online store

Key values section

Marketing automation

Manage the whole customer journey from one platform. Automate and personalize at scale, using email marketing, SMS, social, chat & more.

Ecommerce specialists

Improve ROI with actionable commerce intelligence. Our advanced range of ecommerce tools means you'll never miss another conversion.

Grow your online store

Scale and grow in line with your business. Dotdigital's evolutionary tech helps you increase AOV, lifetime value, revenue and marketing ROI.

App details

Dotdigital Email Marketing

Dotdigital Email Marketing

From email marketing to full omnichannel marketing orchestration, Dotdigital helps brands globally acquire, convert, and retain customers. Connect your Shopify store to Dotdigital and put customer, subscriber, product and order data at your fingertips.

Once you've set up your Dotdigital for Shopify integration, you can build automated journeys with data-driven marketing programs. Boost your ROI with abandoned cart, dynamic coupon codes, AI-powered product recommendations, advanced personalization and of course omnichannel marketing automation programs. Just drag & drop – it's that simple.

Dotdigital's omnichannel marketing automation tools

Maximize customer engagement and sales orders through optimum message frequency, send time, and channel type.

  1. Email marketing - Send timely, personalized, and engaging messages to your customers using our smart WYSIWYG editor.

  2. Marketing automation - Automate lifecycle marketing campaigns based on your customer behavior. There's 30+ ready-to-go automation templates too!

  3. SMS - Deliver order updates and broadcast marketing via SMS.

  4. Chat - Get instant access to resolve queries, offer swift customer service, and turn buying intent into sales.

  5. Social re-targeting - Start one-to-one conversations and win back website visitors with Google Ads, Facebook Audiences and more.

  6. Forms and landing pages - Capture customer data with surveys to boost list growth and relevancy. Design branded landing pages that get customers to act fast.

AI-driven product recommendations

Introducing newbies to your bestsellers, existing customers to your hottest drops, or recent shoppers to their best-next purchase, our AI-powered product recommendations always drive the next sale.

Understand and utilize customer data

Use Dotdigital's powerful Commerce intelligence tools to take control of the customer lifecycle with more data. Track KPIs at a glance and deep-dive into the movements of your commerce personas for highly relevant marketing.

Multi-store support: Build your empire all from one place

Whether it’s a new product range, or stores in different territories across the globe, multi-store support encourages businesses that want to scale. Connect more than one Shopify storefront and enjoy your data and reporting in one centralized location.

Shopify Flow connector

Turn store-based events into powerful marketing opportunities with the Dotdigital for Shopify Flow connector.

Some Shopify customers using Dotdigital

ICONIC London, Olivia von Halle, Chinti & Parker, Pacifica, GODIVA, Bremont, Slendertone, CALIBRE, brush-baby,...

We support Dutch, English, French, German, Spanish, Indonesian, Italian, Japanese, Malaysian, Portugese, and more.

Launch date

Fits seamlessly into

  • Shopify Flow

Integrates with

  • Loyalty Lion
  • Zapier
  • Eventbrite
  • Instagram
  • Facebook
  • Google Ads
Dotdigital Email Marketing

Dotdigital Email Marketing

From email marketing to full omnichannel marketing orchestration, Dotdigital helps brands globally acquire, convert, and retain customers. Connect your Shopify store to Dotdigital and put customer, subscriber, product and order data at your fingertips.

Once you've set up your Dotdigital for Shopify integration, you can build automated journeys with data-driven marketing programs. Boost your ROI with abandoned cart, dynamic coupon codes, AI-powered product recommendations, advanced personalization and of course omnichannel marketing automation programs. Just drag & drop – it's that simple.

Dotdigital's omnichannel marketing automation tools

Maximize customer engagement and sales orders through optimum message frequency, send time, and channel type.

  1. Email marketing - Send timely, personalized, and engaging messages to your customers using our smart WYSIWYG editor.

  2. Marketing automation - Automate lifecycle marketing campaigns based on your customer behavior. There's 30+ ready-to-go automation templates too!

  3. SMS - Deliver order updates and broadcast marketing via SMS.

  4. Chat - Get instant access to resolve queries, offer swift customer service, and turn buying intent into sales.

  5. Social re-targeting - Start one-to-one conversations and win back website visitors with Google Ads, Facebook Audiences and more.

  6. Forms and landing pages - Capture customer data with surveys to boost list growth and relevancy. Design branded landing pages that get customers to act fast.

AI-driven product recommendations

Introducing newbies to your bestsellers, existing customers to your hottest drops, or recent shoppers to their best-next purchase, our AI-powered product recommendations always drive the next sale.

Understand and utilize customer data

Use Dotdigital's powerful Commerce intelligence tools to take control of the customer lifecycle with more data. Track KPIs at a glance and deep-dive into the movements of your commerce personas for highly relevant marketing.

Multi-store support: Build your empire all from one place

Whether it’s a new product range, or stores in different territories across the globe, multi-store support encourages businesses that want to scale. Connect more than one Shopify storefront and enjoy your data and reporting in one centralized location.

Shopify Flow connector

Turn store-based events into powerful marketing opportunities with the Dotdigital for Shopify Flow connector.

Some Shopify customers using Dotdigital

ICONIC London, Olivia von Halle, Chinti & Parker, Pacifica, GODIVA, Bremont, Slendertone, CALIBRE, brush-baby,...

We support Dutch, English, French, German, Spanish, Indonesian, Italian, Japanese, Malaysian, Portugese, and more.

Launch date

Fits seamlessly into

  • Shopify Flow

Integrates with

  • Loyalty Lion
  • Zapier
  • Eventbrite
  • Instagram
  • Facebook
  • Google Ads

External charges may apply. These charges are billed by the external provider and won’t appear on your Shopify invoice.

Free to install

Plans start from 400 USD/month. Regional variances apply.

Reviews

4.0 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.

Counts per rating level
  • 83% of ratings are 5 stars
  • 11% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 6% of ratings are 1 stars

List of reviews

Filter and sort reviews

  • Hotshoppa

    Location Australia
    Time spent using app 9 months

    After signing up with Dotdigital we've been very pleased with their excellent level of customer service, professionalism & quality of product. In particular a special thanks to Kayla who has been an absolute superstar!

    Developer reply
    July 1, 2022

    Hey Hotshoppa 👋

    YAY, thanks for leaving us a review 🙌

    Regards

    Darren H

  • Queen B

    Location Australia
    Time spent using app About 1 year

    Dotdigital is an absolutely appalling app in a myriad of ways
    - it was extremely complicated to set up (it took weeks) and ultimately you will end up sending emails from a noreply email address which sends a bad message to your customers about how much you want to hear from them! This alone should make you run a million miles the other way... you don't appreciate noreply email addresses as a consumer, so don't do it to your customers!
    - expensive (it costs many times competitor products that perform better, have better reviews and are much simpler to implement)
    - extremely difficult to implement and they don't like to assist... you'll have an 'account manager' who will quickly go through their extremely complicated app but they basically want you to pay them to set up emails for them. When I looked to find a dotdigital expert on Airtasker there were none because it is not a popular app.
    - to top it all off the app then sent an email to our entire Shopify customer database - past and present - subscribed and unsubscribed - with no permission or warning which meant we were inundated with calls and emails from concerned customers thinking they were being phished or our website had been hacked. They also told me that this had happened before causing huge angst for customers prior to me. It is only a fundamentally flawed email software program that would sent out an email to an entire customer base with no warning. I wish someone had warned me before I spent thousands more than i needed to on an app that is overly complicated and ultimately doesn't deliver as well as far cheaper competitors. Having struggled to set up any email flows with dotdigital because it was so complicated, I have had no issues in setting up 4 email flows with Klaviyo (ie the problem is with dotdigital not with my skills after 22 years in business)! Take this as a heads up and research thoroughly before you go down this path. I regret it enormously.

    Developer reply
    June 9, 2022

    Hey QueenB,

    I’m sorry to hear you haven’t been satisfied with our product and services. I know you’ve been speaking with my colleagues about these issues already. I thought it was important to come back on a few of the points you’ve made:

    - Shopify installation process: This is quick and easy for the majority of our customers. We’ve made it even easier recently by introducing a new wizard in our 22two release in May (outlined in this article: https://support.dotdigital.com/hc/en-gb/articles/115000061490-Set-up-Shopify-with-Dotdigital). I’m sorry if you ran into issues that delayed things getting set up. It’s rare we run into issues, but, occasionally it can happen as each customer’s situation/environment is unique
    - No-reply from addresses: Customers have many options and flexibility in using custom from addresses and branded domains: https://support.dotdigital.com/hc/en-gb/articles/115000247204-All-about-branded-domains-or-sending-with-a-custom-from-address-CFA-
    - Training/guidance: Our Customer Success Managers are happy to guide customers on using our product(s) - it’s something they do all the time. If you’re looking for a deep-dive session into a specific feature/function, that’ll sometimes need a dedicated training session delivered by our Training Team
    - Unexpected email send: It’s not appropriate for us to respond specifically or directly on the circumstances leading to this incident. We don’t believe this was directly initiated by an action in our Technology or by our Team. Having said that, we’re going to assess whether we could introduce more in-app notifications/alerts to give our customers additional opportunities to avoid this outcome in the future. Overall, we’re really sorry and disappointed this happened, we know it wasn’t what you expected or intended.

    Regards

    Darren H

  • BION SG

    Location Singapore
    Time spent using app About 2 months

    Been using the platform for around 2 months. Giving a 5 star review for Eunice as our customer success manager. Though we might have experienced a glitch and the platform can be quite complex to understand, our customer success manager and support team managed to come up with a solution to assist. Keep up the good work.

    Developer reply
    February 21, 2022

    Hey Bion SG 👋

    Thanks for leaving such a positive review. 🏆

    Regards
    Darren H

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