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A/B test prices, shipping, offers, themes & templates. Personalize every visit to maximize revenue.
Take CRO to the next level with an AB testing and personalization app built for Shopify. Test prices, shipping, themes, templates, pages, split URLs, checkout extensions, order discounts, product discounts, shipping discounts, and bundles using Shopify's native editor. Personalize for each visitor by location, device, traffic source, UTM, referring URL, customer tags, or behavior. Track revenue, AOV, conversion rate, and profit. Use the MCP server to analyze results in ChatGPT or Claude.
- Personalization Engine – Personalize by location, device, UTM, tags, and more
- Price & Shipping Testing – Test product prices, shipping rates, and thresholds
- Discount & Bundle Testing – Test order, product, shipping discounts and bundles
- Theme, Template & Split URL Testing – Test themes, templates, pages, and URLs
- Real-time Analytics – Track revenue, AOV, profit, and statistical significance
Languages
English
Works with
- Checkout
- Adobe Analytics
- Google Analytics
- Heap
- Microsoft Clarity
- Recharge
- Segment
Categories
Pricing management
Pricing
STARTER
$19 / month
Unlimited Orders and Visitors
Features
- 3 Active Test
- Split URL Test
- Theme & Template Test
- Page Test
- Content Test
- Bayesian predictive analysis
- Support for local currencies
- Email and In-App Chat Support
14-day free trial
GROWTH
$49 / month
Unlimited Orders and Visitors
Features
- Everything in Free + 8 Active Test
- Price Testing
- Discount Testing
- Product, order, shipping, BXGY
- Basic Audience Targeting
- GA4 Integration
- Revenue, Order & Visitor Breakdown
- Dedicated Theme Integration
14-day free trial
SCALE
$99 / month
Unlimited Orders and Visitors
Features
- Unlimited Test + Growth Features
- Shipping Test
- Checkout Blocks Testing
- MCP AI Analyst
- Full Audience Targeting
- Advanced Analytics
- Full Audience Targeting
- Order Exports + Slack support
14-day free trial
Pro
$299 / month
Unlimited Orders and Visitors
Features
- Unlimited Test + Scale Features
- Custom integrations
- Headless commerce support
- White glove support
- Dedicated account manager
- Biweekly strategy calls
- Custom reporting & BI insights
14-day free trial
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
Reviews (11)
- 100% of ratings are 5 stars
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0% of ratings are 4 stars
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0% of ratings are 3 stars
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0% of ratings are 2 stars
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0% of ratings are 1 stars
Rishabh has been incredibly helpful, he not only designed a custom feature just for us for A/B tests which is already an incredibly rare thing within Shopify apps, he also responds extremely quick to all requests. We've went through 4 A/B test apps to run a test we wanted and with him it was up and running within 72h and provided us some extremely insightful information. We plan to continue using the app to further improve our store and provide a better experience for our customers with less friction.
Thank you so much for the kind words! It was a pleasure working with the Lifted Clothing team. I’m thrilled we could get your BXGY (Buy X Get Y) offer testing live and provide those insights within 72h. We believe merchants should have the power to optimize every part of their discount strategy. Excited to continue supporting your store's growth!
Rishabh
Hands down the best A/B testing app for Shopify. Super easy to use and the support team is always quick to respond and genuinely helpful. If you're looking to optimize your store, I can't recommend Eraya enough.
Great app. Eraya makes A/B testing super simple and gives us all the data we need to improve the customer journey.
Shoutout to Rishabh at Eraya, super helpful and speedy!
Support
App support provided by Eraya.ai.
Resources
Launched
October 30, 2025
Data access
This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .
View customer data:
Sensitive data, device and activity data
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Sensitive data
Name, email address, phone number, physical address
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Device and activity data
Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
View staff and contributor data:
Store owner, blog contributors
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Store owner
Name, email address, phone number, physical address
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Blog contributors
Email address, IP address, browser and operating system
View and edit store data:
Customers, products, orders, discounts, store analytics, Shopify Functions, Online Store
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View customers
Browsing behavior, customer data
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Edit products
Inventory, products, collections
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Edit orders
All order history, shipping information
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Edit discounts
Discount codes and promotions
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Edit store analytics
Reports, web pixels
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Edit Shopify Functions
Cart transforms, payment customizations
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Edit Online Store
Online Store pages, theme
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Edit other data
Price rules, Shopify Markets settings
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