Easy to set up
One-time connection for your Facebook account. Your product details will automatically sync to Facebook so you can promote any product.
Simple product promotion
Promote your products for free with Instagram and Facebook posts or create Facebook ads in minutes directly from Shopify.
Track results in Shopify
Track results and get recommendations that will fuel better campaigns over time - all without ever leaving Shopify.
关于 Facebook channel
该应用目前无法集成通过中国的 Facebook 广告代理商注册的 Facebook Ads 账户。我们正在努力修复此问题，与此同时，您可以继续使用 Facebook Ads Manager 来推广您的 Shopify 商店。请访问 Shopify 帮助中心了解更多关于中国商家进行 Facebook 营销的内容。
Get access to Facebook and Instagram tools that will help grow your business.
Get Facebook Shops (coming soon)
Showcase your Shopify store on Facebook and Instagram mobile apps. Seamlessly manage your collections and tell your brand story with a customizable shop for your buyers. Connect the Facebook Channel today for access to this new feature, once it becomes available.
Sell on Instagram (coming soon)
Give shoppers a new way to buy from your store on Instagram by tagging products in your photos Connect your Facebook products to your Instagram account and tag up to 5 products per photo. Your customers can automatically check out without leaving the Instagram app. Once you’ve tagged products, a shop tab will show up on your profile that lets shoppers browse your shoppable posts—all in one place.
Connect your Facebook Business Page to Shopify in a few simple steps. The Facebook tracking pixel will automatically be configured for your online store and your product catalog gets synced to Facebook. As your store gets traffic and sales, you’ll be able to target similar shoppers through lookalike audiences that Shopify will automatically build. You can also retarget shoppers with specific products they have shown interest in without additional setup.
Simple ad campaign creation
Create the most effective Facebook ads with audience building or dynamic retargeting ads, in minutes. Facebook audience building ads allow you to showcase up to 5 products to interested buyers. Dynamic retargeting ads further enhance your ad strategy by allowing you to retarget shoppers that visited your store, getting you closer to making a sale. Your product images and information will be pulled directly from your Shopify store to save you time.
Target the right audience with interest-based targeting or lookalike audiences. Choose a budget, along with campaign start and end dates that work for you.
Track everything in Shopify
Track results without ever leaving Shopify. Use campaign data to track performance and make improvements to your Facebook marketing over time. Shopify will also provide campaign recommendations to fuel better results.
When you run a campaign, you set the budget and the ad spend is billed directly to your Facebook ad account.
Evans Cash and Carry
Our ad account has been disabled after we set up the Facebook software, and dealing with Facebook has been a complete nightmare. I'm now attempting to uninstall the Facebook channel, which has proven to be a near-impossible task due to my inability to communicate directly with anyone inside Shopify and Facebook.
My website has received more than 1,000 visits and the facebook pixel has only registered 151, of the almost 200 carts it has only registered 4, 10 purchases in the last week and none registered on facebook. Now I want to do retargeting and I can't, because my data is very low, but I have already spent more than 300$ in ads. What do I do now? The cpc are getting higher and higher and the data collected more and more erroneous. Translated with www.DeepL.com/Translator (free version)
Thanks for sharing your feedback! We work hard to improve our app functionality, so I’d like to look into this further for you. I’ve sent out to an email to you and hope to hear more of your thoughts soon. - Marcus, Shopify Support
My purchase events were duplicated after I used Conversion API tracking. I could not edit the code to add event_id as custom parameter to avoid this issue.