Facebook & Instagram

Facebook & Instagram

Pricing
Free to install. Additional charges may apply.
Highlights
Popular with businesses in United States
Use directly in Shopify admin
Rating
4.2 (7,019)
Developer
Meta

The official app from Meta. Seamlessly manage your Facebook and Instagram presence from one place.

Grow your business on Facebook and Instagram while managing orders, returns and more. Easily promote your products and target accurately using powerful sales and marketing tools. Reach new customers and offer a seamless in-app shopping experience, from discovery to checkout. Automatically sync your eligible products to your Facebook and Instagram shop, so you can sell from one inventory while easily creating ads and shoppable posts right where your customers are.

Grow your business on Facebook and Instagram while managing orders, returns and more. Easily promote your products and target accurately using powerful sales and marketing tools. Reach new customers and offer a seamless in-app shopping experience, from discovery to checkout. Automatically sync your eligible products to your Facebook and Instagram shop, so you can sell from one inventory while easily creating ads and shoppable posts right where your customers are. more
  • Get shop insights, including best performing products and top tagged content
  • Help drive better ad performance by setting up a conversion pixel
  • Easily set up your shop with a one-time account connection
  • Sell from one inventory that automatically syncs to your shop
  • Get email and live chat support from Meta
Highlights
Popular with businesses in United States
Use directly in Shopify admin

Languages

English, Czech, Danish, German, Spanish, Finnish, French, Italian, Japanese, Korean, Norwegian (Bokmål), Dutch, Polish, Portuguese (Brazil), Portuguese (Portugal), Swedish, Thai, Turkish, Vietnamese, Chinese (Simplified), and Chinese (Traditional)

Works with

Checkout, Facebook, Instagram

Targeting

Audience segments, Lookalike audiences, Custom audiences, Demographic, Device, Event-based, Keyword, Platform, Product category, AI targeting, Retargeting

Campaign management

AI optimization, Automated campaigns, Bid optimization, AI copywriting, AI images and video, Social media, Website, Shoppable videos, Video ads, Influencers and affiliates, Pixel management

Performance analytics

A/B testing, Performance tracking, Ad spend, Engagement metrics, ROI analysis, Click-through rates, Conversion tracking, Cost per acquisition, Dashboards, Demographic analysis

Listing management

Product feed, Product sync, Product selection, Offer sync

Order management

Order approval, Unified dashboard, Inventory sync

Pricing

Free to install

When you run a campaign, you set the budget and the ad spend is billed directly to your Facebook ad account.

All charges are billed in USD.

Reviews (7,019)

Overall rating
4.2
Counts per rating level
  • 65% of ratings are 5 stars
  • 14% of ratings are 4 stars
  • 5% of ratings are 3 stars
  • 2% of ratings are 2 stars
  • 14% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly value the app for boosting business growth and enhancing social media integration. They appreciate its easy setup, product tagging features, and its role in increasing sales and brand visibility. The responsive customer support and effective management of inventory and sales are also noted as key benefits.

Edited September 16, 2024

Once you can get hold of a human the support is second to none. Getting connected to a human being was almost impossible but once I worked out how to get real life support the help I got was 5* and I got everything sorted. Thank you Dennis and Elizabeth!

Cockatoo
United Kingdom
About 1 year using the app
August 6, 2024

finally after months and months of trying everything to sort an issue not allowing me to use this feature I was miraculously today shown that my shop was approved what a relief

Penelope Made This
Canada
About 2 years using the app
July 15, 2024

Nice to have a free app that helps with social media advertising but would love more features in shopify

Nutrition Education Store
United States
Over 3 years using the app

Support

Meta can answer any questions you have about Facebook & Instagram.

Developer

Meta

1101 Dexter Ave N, Seattle, WA, 98122, US

Launched

October 4, 2018

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