Facebook Messenger Marketing

Facebook Messenger Marketing

by Cartback

Recover abandoned carts & much more w/ FB Messenger Marketing

4.9 of 5 stars(453 reviews)

Messenger for Abandoned Carts

Turn abandoned carts into sales. If a customer abandons their cart, send up to 3 Facebook Messenger reminders until they purchase

Discount offers

Use a popup or a discount widget to entice shoppers to opt into your Messenger subscriber list. Then message them if they don't purchase

Complete Messenger Marketing

Use Messenger to send receipts and follow-up messages after the purchase. You can also broadcast messages to all your Facebook subscribers

About Facebook Messenger Marketing

Messenger for Abandoned Carts

Your store is losing money every day through abandoned carts. Facebook Messenger is the most effective way to win them back. Once your visitor adds the product to his cart and opts-in, your Facebook page sends him up to three follow-up messages if he didn't purchase.

Discount offers

Incentivize your shoppers by revealing a discount code below your Add-to-cart button. With a single click, they get the offer. And your store now has permission to message them if they don't buy.

Facebook Retargeting

Engage potential customers 1:1 through FB Messenger. Retargeting ads might leave an impression. But Messenger messages have super-high open rates and click-through rates so that your visitors can complete their purchase

Messenger Marketing for both Abandoned Carts and Customers who purchased

Cartback also lets you follow up with customers who purchased. You can do post-purchase upsells, send receipts, or ask customers for reviews. Delight your shoppers with personalized customer service follow-up to turn them into repeat customers.


Q: Who is the sender of the Facebook message?

A: Your Facebook page automatically sends the message. During install, you'll be prompted to connect your Facebook page

Q: I already have an abandoned checkout app. Would I still use this?

A: Yes, you can use your current app to send emails to shoppers who left their email address. And this app will complement it by handling the visitors who did NOT leave an email address

Q: Can my visitors opt-out of the abandoned cart messages?

A: There's a "No thanks" quick-reply button your recipients can tap which will opt them out from receiving any more abandoned cart messages. Let us know if you want to change the "No Thanks" to something stronger like "Unsubscribe" or "Stop messaging me"

Q: I don't have my checkbox prechecked by default. Can you help me get default-checked status?

A: No, Facebook is no longer reviewing and approving stores to get prechecked status

About Cartback

CartBack is based in Mountain View, CA. We launched as the first Facebook Messenger Remarketing app in the Shopify store in July '17.

See the app in action

Explore how the app works in an example store.

View example store

Media gallery


Pricing 30-day free trial



First 1000 messages/month included; $20 per additional 1000

  • 100 message recipients per month

  • Abandoned Carts

  • Receipts

  • Discount widget



  • 500 message recipients per month

  • Abandoned Carts

  • Receipts

  • Discount widget

  • Post-purchase follow-up



  • 1000 message recipients/month

  • Abandoned Carts

  • Receipts

  • Post-purchase follow-up

  • Discount widget

  • Broadcasts

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Overall rating
4.9 of 5 stars
Based on 453 reviews

  • 5 of 5 stars
    96% of ratings are 5 stars
  • 4 of 5 stars
    1% of ratings are 4 stars
  • 3 of 5 stars
    0% of ratings are 3 stars
  • 2 of 5 stars
    1% of ratings are 2 stars
  • 1 of 5 stars
    2% of ratings are 1 stars

Most recent reviews

Physio Memes

Such an amazing App! I recovered $400+ in a month of using it. A lot higher conversion rate than expected for even the lowest tier plan.

Friday Shops

Amazing app, we love it from the first try, we were looking for such a service, and this app is the chosen one because of its performance Awesome app I like it I was looking for such a service and this app is was the chosen one because of its performance.

Beautiful Photo Props

This app is amazing and started making my shop money as soon as I started using it! Customer service has been top notch and so helpful, I haven’t had any problems whatsoever. Love this app and HIGHLY suggest it, especially if you want to make more money!!