Feefo Ratings & Reviews

Feefo Ratings & Reviews

by Feefo Holdings Limited

Try Feefo today with our ratings and reviews app

3.2 of 5 stars(10 reviews)

Ratings and reviews

Build trust and credibility around your products and services, with real reviews from real customers.

Data and analytics

See beyond your star rating and truly understand your customers, with powerful analytics and reporting on their feedback.

CX insight

Create a better customer experience by listening to your customers across their entire journey with you.

About Feefo Ratings & Reviews

Start your free trial with Feefo today, using our Shopify reviews app

About Feefo

Feefo is an independent reviews and insights platform that gives businesses the tools to build better customer relationships, improve customer experience and enhance their brand reputation, all powered by genuine customer reviews.

Why use Feefo?

  • Improve customer confidence and brand reputation by displaying real reviews across your site
  • Collect photo and video reviews designed to increase conversions and engagement
  • Build better relationships with your customers by listening to their feedback and acting on it
  • Understand what you're doing right and where you need to improve using our wide selection of reports and analytics
  • Make improvements to your products and services based on genuine insight, so you can confidently grow your business

What does the Feefo Shopify plugin do?

The Feefo Shopify plugin allows you to automatically send your sales data to Feefo, so we can send out feedback requests on your behalf. This saves your business valuable time, as once the plugin is installed, you'll no longer need to manually upload sales data to Feefo. Using the ‘Collections’ feature in Shopify, you can also group products together and assign tags that pull through to Feefo, helping you to track different types of products and themes throughout your feedback within the Feefo platform. Product tags can also be used to create custom feedback campaigns.

Our free trial is a great way to try Feefo, play with the platform and see what we can offer your business.

What’s included in the free trial of Feefo’s rating and reviews app?

  • 150 free feedback request emails in the first month (50 emails a month thereafter)
  • Feedback requests are automatically sent to your customers, so there’s no need to upload any data to Feefo
  • Display reviews on your website using a choice of three widgets (first month only)
  • Get a sneak peak of our comprehensive reporting suite (first month only)

If I upgrade, what extra benefits are included?

  • Customisable feedback requests
  • Collect and respond to both service and product reviews
  • A wide variety of widgets, so you can choose exactly how you want to display your product and service feedback across your website
  • In-depth reporting and analytics suite
  • The option to collect photo and video reviews
  • Become eligible for Google seller ratings and organic stars (we’re a Google Premier Partner!)
  • Ongoing support from our UK-based team
  • Additional add-ons such as our AI-powered Performance Profiling technology, in-store feedback, Net Promoter Score, Surveys and more!

Media gallery



External charges may apply. These charges are billed by the external provider and won’t appear on your Shopify invoice.


3.2 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.

  • 5 of 5 stars
    60% of ratings are 5 stars
  • 4 of 5 stars
    0% of ratings are 4 stars
  • 3 of 5 stars
    0% of ratings are 3 stars
  • 2 of 5 stars
    10% of ratings are 2 stars
  • 1 of 5 stars
    30% of ratings are 1 stars

Most recent reviews

Electric Bear Brewing Co | British Craft Beer

We use Feefo for our service and product reviews. I don't understand the negative reviews here at all as in our experience it is a really excellent review platform. All our reviews are from verified customers only (so no spammy trolls and haters), and they have a rigorous process for making sure we can't fiddle with the reviews, which means we keep focussing on being excellent!
Feefo is a vital part of our customer service toolkit, there are powerful analytics in the portal for us to understand what our customers are saying about us and their support is also very responsive and helpful.
Highly recommended.

Alep Jewellery

This app is fraud unfortunatly I deleted other apps and kept this one for reviews , They say in FREE version you get : 150 free feedback request emails in the first month (50 emails a month thereafter)
This is a lie, after one month none of the features are working, and you must upgrade to use the app, which is not mentioned in free version description.
Support service is very slow, conversations took over an hours back and forth.
I had to uninstall

Vape Juice

For an app that 'easily integrates' it easily unintegrates too.

Paid for this for months without getting any of the organic stars.

Highlighted how these have disappeared 6 months ago. While I got attentive service, nothing of any substance changed.

Today I ask again and a different person understands the issue. When I have asked them to tweak the script itself on our site to make it work, the least they can do for the hundreds and hundreds of pounds we have paid for the app; they aren't willing to do.

Feedback Rebates from Virthium however are only too happy to jump on and help out, as are many shopify app developers. We don't have a development team - we aren't a large company. But from what I can advise is Feefo is not worth it for an SME. Plenty of other options available