Follow Up Email Marketing

Follow Up Email Marketing

by Follow Up Email Marketing

Automatic email marketing. Simple, powerful, & affordable.

4.8 of 5 stars(105 reviews)

Auto-pilot for email marketing

Boost sales and conversions with automated email marketing. Recover abandoned carts, request reviews, re-engage lapsed customers, and more.

Email marketing in 1 click

Automating your email marketing is easy with built-in templates, email workflows, product/order syncs, and more.

Save with usage-based pricing

Unlike other apps, our plans are based on how many emails you need, NOT how many customers you have.

About Follow Up Email Marketing

Boost sales with automated email marketing

We're loved by storeowners: * "I've tried multiple other emails apps and this one offers much more functionality and customization at less than half the price." * "Awesome app! I wish I had installed it years ago." * "Really like how easy it is to use and appreciate all the options to customize!!!"

How we help you grow your business

  • With Follow Up Email Marketing, storeowners can create complex, automated email marketing campaigns based on specific events and conditions.
  • The app comes with predefined email templates, putting you on a fast track of utilizing best e-commerce email marketing practices.
  • Email opens and clicks rate is at your hands for measuring the effectiveness of your messages. As a result, you always know your best-selling topics, most effective email, and best email message.

Unleash all the best practices of e-commerce marketing with this app

  • Boost sales by recovering abandoned checkouts through multiple emails. Merchants can recover 50% more than what they can from built-in Shopify emails.
  • Boost sales by re-engaging lapsed customers through multiple emails
  • Request product reviews by sending customers emails with links directly to their purchased items
  • Send welcome emails with a personal message to customers who placed their first order
  • Reward loyalty by sending customers specific offers when they reach specific thresholds in lifetime spendings on your store
  • Send iPhone 6 screen protector offers to customers who bought iPhone 6 cases
  • Send extended warranty offers to customers who purchase lawn mowers
  • Send special warranty conditions to customers from Canada
  • Invite POS customers to the online store with a welcome gift

Affordable, usage-based pricing

Unlike other app, you pay based on how many emails you send, NOT how many customers you have.

Discount Codes

Use pre-generated discount codes and Follow Up Email will insert them into emails one by one.

Options for scheduling emails

Schedule emails to be sent instantly or delay them by hours or even days after an event occurs to get customers to take the action you want. For example, ask your customers for a review after 14 days so that you know they've received the product and have had enough time to try it out.

Email Marketing Customization

Our email templates can be easily modified and previewed in real time. Additionally, you may use a multitude of variables like customer first name and last name, abandoned checkout url, address, purchased items, abandoned cart items, order date and number, billing and shipping address, tax data and many more.

30 Day Money Back Guarantee

30 day money back guarantee on paid plans. Try it risk-free!

Coming soon

Drag & drop email editor

Media gallery


Free 500


  • Send 500 emails / month

  • Unlimited subscribers/contacts


  • All automated email workflows

  • Advanced segmentation

Pro 2000


  • Send 2,000 emails / month

  • Unlimited subscribers/contacts

  • All automated email workflows

  • Advanced segmentation

Pro 5000


  • Send 5,000 emails / month

  • Unlimited subscribers/contacts

  • All automated email workflows

  • Advanced segmentation

Pro 8000


  • Send 8,000 emails / month

  • Unlimited subscribers/contacts

  • All automated email workflows

  • Advanced segmentation

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Overall rating
4.8 of 5 stars
Based on 105 reviews

  • 5 of 5 stars
    86% of ratings are 5 stars
  • 4 of 5 stars
    11% of ratings are 4 stars
  • 3 of 5 stars
    1% of ratings are 3 stars
  • 2 of 5 stars
    2% of ratings are 2 stars
  • 1 of 5 stars
    0% of ratings are 1 stars

Most recent reviews


Looks great, I have a french site. so all ready to use emails have to be edited.
App allow to edit but it's look like I need to understand coding. Witch I refuse to learn. Send a request to support; No answer after a day. Decided to uninstall the app; Disappointed

Developer reply

March 20, 2020

Thanks for sharing the feedback. We have been traveling and, unfortunately, we encountered a lot of difficulty due to the coronavirus situation. So, we have not been able to reply to inquiries as fast we like. We are working an email editor but don't have that yet. We made sure that was included in our app description so merchants know when they install our app. Thanks for letting us know that's important to you and for trying out our app.


Easy to use app. Need to have a very low level of familiarity with code in order to edit the copy of the emails. I had one issue, and the founder of the company hopped on the chat to fix it!

One piece of functionality that I would like is if it could link with the tracking numbers on orders to send an email when the tracking number shows it was delivered.

Developer reply

March 20, 2020

Thanks for your feedback. We are working an email editor and will hopefully have that in the near future. Thanks for telling us that shipping confirmation emails are important to you. We will look into that for future features.

The People's Pharmacy

We have just started using Follow Up Email Marketing, but so far the experience is great. The application presents you with many useful types of email campaigns that you should be using, has every filtering mechanism you would expect, along with many scheduling options.

We were looking for some non-standard features in our emails, and their team worked hard to help us get what we needed. Great support and follow-up.

Highly recommend for soliciting reviews from your Shopify store.