Fomo ‑ Social Proof Marketing

Fomo ‑ Social Proof Marketing

by Fomo

Increase Conversions with Social Proof Automation

4.8 of 5 stars(182 reviews)

Brand Friendly

Most plugins look cheap because they don’t fit your brand. Fomo gets out of the way with custom themes, display logic, CSS, and more.

Measure ROI

Machine learning models crunch billions of data points to provide recommendations for increasing engagement on your website.

Your Favorite Apps

Connect your favorite apps in a couple clicks, or use our API to build custom integrations.

About Fomo ‑ Social Proof Marketing

Our Philosophy

You know how seeing a packed restaurant makes you want to eat there? Fomo creates the same dynamic on your Shopify store.

Thousands of stores use Fomo to increase conversions and create instant social proof.

How it Works

Fomo displays recent orders, product reviews, and a variety of other customer behaviors on your storefront. It creates online equivalent of a busy restaurant, showing prospective customers that other people are buying your products.

Want to show off more than just Shopify orders? No problem. Fomo integrates with Zapier, Mailchimp, Instagram, and 100's of your other favorite apps to display newsletter subscribers, photos, and more.

Features Highlights

  • Grow your traffic with Fomo Publishers, our new advertising network.
  • Enable "Window Shopping" to let visitors add items to their cart, directly from a Fomo notification (no redirects!)
  • Connect Slack to share Fomo ROI with the team
  • Support for custom webhooks
  • Show off live traffic counts, ie "102 people are active on our site right now," in a single click
  • Introducing Fomo Roundups - "meta" insights about your traffic and sales
  • Show messages like "37 people bought this in the last few hours" in 1 click
  • Get more clicks by making the entire notification a button
  • add default URLs for non-Shopify integrations
  • leverage Page Rules 2.0 to curate custom browsing experiences
  • Now supporting product variants (+ direct links to variants and variant images)
  • our latest release "Broadcast" posts recent activity on your Facebook Fan Page wall (optional)
  • We rebuilt Fomo from scratch -- this brand new version has more features and tools to help with conversions than ever before
  • Automatic location detection shows the most relevant notifications to each of your visitors
  • option to use the customer's avatar instead of a product's image.

Case Studies

To read more than 200 5-star reviews and dozens of detailed case studies, visit our website (URL below), click the "Customers" tab, then "Case study" links.

While there are less expensive competitors, we guarantee the most robust features for increasing ROI from your marketing investments.

About Us

Fomo is the first social proof app on the Shopify marketplace, launched in 2014 under the name "Notify."

In 2016 we rebuilt Fomo from scratch, and are proud to offer first-class features for businesses of all sizes.

If you have questions about our commitment to increasing your conversions, ping us on live chat.

Integrates with

  • Zapier,
  • Yotpo,
  • Mailchimp,
  • Judgeme,
  • Instagram,
  • Stamped

See the app in action

Explore how the app works in an example store.

View example store

Media gallery


Pricing 7-day free trial

See all pricing options


Volume billing, priced by notification impressions per month

  • Up to 50,000 notifications per month.



Volume billing, priced by notification impressions per month

  • Up to 200,000 notifications per month.



Volume billing, priced by notification impressions per month

  • Up to 1,000,000 notifications per month.



Volume billing, priced by notification impressions per month

  • $5 per 100,000 notifications over 1 million, so $105 for 1,100,000, then $110 for 1,200,000, and so on.

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Overall rating
4.8 of 5 stars
Based on 182 reviews

  • 5 of 5 stars
    91% of ratings are 5 stars
  • 4 of 5 stars
    4% of ratings are 4 stars
  • 3 of 5 stars
    1% of ratings are 3 stars
  • 2 of 5 stars
    2% of ratings are 2 stars
  • 1 of 5 stars
    2% of ratings are 1 stars

Most recent reviews

Honest Paws

Fomo helps drive conversions! Great tool, and simple to implement. Their analytics help me understand what my customers really want!

The Green Dragon Coffee House by RhoadsRoast Coffees

This is a great app to encourage confidence for new buyers. We have seen an up-tick in new buying orders and the display logic toward increasing sales is not intrusive and it works. Pricing is reasonable, user friendly, and consumer informative. We highly recommend FOMO!

Pippa & Pearl

I love this app! It really does help boost conversions and keep customers engaged!

Thanks for creating such a great and easy to use app!