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Google Shopping

Google Shopping

Developed by Shopify

410 reviews
Price: Free More info
  • Connect with Google Merchant Center
  • Automatically sync your store with Google Merchant Center
  • Sync all of your products or only a collection

Sync your Shopify Store with Google Merchant Center, simply and easily using a direct, automatic API feed to keep your listings up to date.

Once your store is syncing with Google Merchant Center and you have a Google AdWords campaign set up, your store's products are more visible around the web.

View the Official Documentation


  • List products on Google Product Listing Ads - Paid AdWords product results on Google's main search engine.

  • List products on Google Shopping - A paid directory and search engine of products, based on your Google Product Listing Ads.

  • Update your Google Product listings directly from the Shopify Admin

Google Shopping reviews

410 reviews
  1. 5 stars (208 reviews)
  2. 4 stars (67 reviews)
  3. 3 stars (30 reviews)
  4. 2 stars (19 reviews)
  5. 1 star (86 reviews)

Had high hopes for this but to be honest we don't use the Google Merchant Center. If we did I would imagine that this would be very helpful.


It does work but there is certainly room for improvement to help streamline the process. If you have a store with a lot of items, look elsewhere for a solution. My store https://shopweeboats.com/ is still ramping up with adding products and, even with the number of products we have, adding Custom Label data is a royal pain in the app because you cannot filter the products and then do bulk editing.


It works, but the automated data selection doesn't work. Expect to input manually, and I doubt google will fix it soon


Annoying as ****, but it works. Lots of input required.


Not a perfect app but gets you going fast in the Google PLA with a simple feed.
Working with Google is never easy and they sometimes make you go through some hoops.

This app worked fine for me.
I wish I could sometimes manually edit the feed but it's pretty limited.

But hey! It's free!


Good app! though challenging integration with Merchant Centre and Adwords - I'm still trying to get it right. Loads of support on the shopify forums to help you get it going!


This doesn't seem to be fully baked. Missing some functionality like the abliity to bulk edit more than one edit field at a time, or remove a product from Google shopping once it's published. Also, you have to either select your entire store, or entire collections. No way to pick and choose indvidual signs from multiple collections. Combine all of that with Google's bizzarely complicated process of adding products to Google Shopping, and I'm in this thing for days now, and I'm just now seeing results. Ih the end, it works, and I think it makes it easier than just going with Google's interface directly. www.thecarvingcompanyonline.com


The app gives redundant errors and has recently unpublished all of my products. I haven't seen a sale or any real traffic from using it, but it's only been a few months. I'll give it a few more before removing from my site.


Little by little, I'm getting all my products listed the way this App wants me to do it.
I DO have an AdWords a/c and I have campaigns going BUT I, too, am wondering IF having this App is helping at all.
So far, it's a big 'question mark'.


This app works well, though there are a few shortcomings:

1 - They should really integrate with Bing Merchant Feeds as well. It would be really simple as Bing accepts Google Merchant Feeds, but the app only works with Google's API, and there's no way to export the data and upload it to Bing.

2 - There's no way to bulk update custom labels, which would be really useful. You can do this via the new bulk edit products feature in Shopify, but it should really be possible in this app.

3. If your description for your product is too long, the site will error out and not upload your reviews :(.

But it works, and we uploaded 300+ cell phone boosters and signal enhancers after spending a few hours fixing all the custom data necessary.


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