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I do not recommend this app to anyone!
Stay away or you will only get headaches, lost work hours, money and despair. I have an online store that sells home decor products, but Google says that I sell products with adult content. Incredible! It says I have policy issues and missing shipping information, but it's not specific or provides any further information, so it's impossible to fix without knowing what's wrong. I just see misrepresentation issue, but what is it misrepresentation for God's sake?! I actually have all the policies and information established and clear in the store. I have 61 products, which when divided into variants totals 450. But Google has 12.5k products loaded into my merchant account. How does he do it? I synced my Shopify store with my GMC account as recommended by GMC itself. He carries 450 products for each country, but why does he do that, honestly! Now I'm going to give up, but no one is going to give me back the hours and money I've already spent on this app, right?! What a nightmare!
Hi, sorry you've had some issues so far. Let me help with each issue one-by-one.
You have 61 products in Shopify, but these are 61 different parent products. When you sync to Google, we need to submit a unique offer for each variant of each parent product, which increases the number from 61 to 450. Additionally, if you have different markets (countries and languages) you have configured, we will add the offer for each location, so you can properly reach all your Markets with sales. If we didn't do this you would only be selling to one country, not worldwide. This is actually a feature to ensure that your products can show to everyone to give you more sales. We just expanded your reach by about 27 additional countries by doing it this way, and you didn't have to do anything to achieve that.
As for Shipping Missing, please ensure you have 1) Selected Automatically Sync Shipping in the app settings and 2) Have actual rates configured in your Shopify > Settings > Shipping and Delivery > General Shipping Profile. Having actual rates, or backup rates, configured here lets us sync those to Google for you. If you use an app plug-in to automatically calculate shipping rates at checkout, then there's no way Google can see those and show customers on your ad spots. You haven't set up shipping rates for 25 of your 27 countries, so only US and Portugal have shipping rates configured (the error messages say which countries are missing shipping rates in the text details).
For the Adult Content applied to lamps, some of our automated checks can flag certain items incorrectly. You can simply click "I Disagree with this issue" and that triggers a re-review and clearing of these items
Finally, I don't see any support tickets filed with us, which may have saved you a lot of time and effort on these. We have an entire team dedicated to support at the Contact Support link in the app, or here https://support.google.com/merchants/contact/shopify_3p_support_app
This would have been a quicker resolution than waiting for us to reply to a 1 star review. They can also provide more personalized support responses in private than I can say in public here, in order to keep your business details somewhat private.
Google help centre provides professional and timely assistance in setting up the app with Shopify. They also follow-up your enquiries and ensure if they can provide further help or if actions have been taken to solve any issues.
I was told I can set up Sub Accounts in Merchant Centre using Advanced Merchant Centre accounts, so I can then have and isolate my second and subsequent stores even though the domain remains the same but it might be markethall.domaain.com.au
I have one business account with Google, that all my connections are linked for Ads, Merchant Centre, Analytics, Business Profile etc.
I received advice I need to add an email address to the sub account in merchant centre which I have tried, but it says this email is already associated with this account.
When I deleted the app and links to try again it keeps creating new businesses in my Merchant centre but I can't do anything with them. I can't create a google account for my boss as to sell on Merchant Centre you have to be approved particularly selling alcohol and now I am stuck with a website I have built and no way to link it to google even though this process should be seamless.
My original account now says I need to verify my domain, but this has been done?? and I have it still connected via the app for my original store. Help please.
Hi - I was able to find your original ticket in our system and will reply with more information there.
For others who are running into the scenario where you want to connect a subaccount to the Google & YouTube App, but are already an admin on the MCA account, you won't see the subaccounts in the dropdown. Simply email us at the link below (or through Contact Support on the app itself) and ask us to "Link your Subaccount to the Google & YouTube App". Include your MCA ID and your Merchant Center ID that isn't showing up in the dropdown on the app onboarding, and as long as you are an Admin on the MCA, we'll be able to connect that for you, often in as little as 48 hours from submission of the ticket.
If you are an admin on the MCA, but want to link a subaccount to the Google & YouTube App, you don't need to move your Admin email down to the subaccount since you'd lose access to your MCA in that case, and we can solve this for you
https://support.google.com/merchants/contact/shopify_3p_support_app
i will never have any part of Google again. They are rude, unprofessional, and will flag your store and not even tell you what is wrong with it and play with your time and make you guess and while you nicely and professionally try to see whats wrong they will respond with the policy that you violated the throw this in there "As outlined in our Terms of Service, Google reserves the right to terminate any user's participation at any time." I dont know about you but that is rude to me. Google needs to work on there own customer service
Smooth and frictionless, the tag management in particular has been simplified to the point where there is no longer need for extensive manhours. I especially appreciate the service incorporated with Shopify .
i advise everyone not to waste time with this app and google shopping, i spent years building a store and one fine day they will suspend google merchant and your ads without any reason, emails are sent automatically: we found a bug, we found a bug,... endlessly repeated, no friendly cooperation with this platform, i spent time and effort working and complying with hundreds of policy violations and in the end got nothing worthwhile, advertising prices are getting more and more expensive due to competition from other platforms, most of our profits are paid for advertising and the effort to build is in vain.
Hi, make sure you don't have any linked, or previously linked, ads accounts suspended - this can often trigger the Merchant Center suspension if that Ads Account suspension is not resolved first.
Our problem is that some things show up on Google, while others show an error. We have seen Google advertise our items as "Out of Stock" when they are in stock. We've tried to change it on Google, but it reverts to OOS. It is very frustrating. Additionally, our shipping is not cookie-cutter shipping. We use freight shipping and require quotes to ship to the customer. Of course, this causes an error in Google, saying our shipping is wrong.
Initial Frustration, But Ultimately Resolved
Using the Google & YouTube app was initially an incredibly frustrating experience. My account was repeatedly suspended for supposed policy violations that didn’t exist, and every time I resolved one issue, another seemed to appear out of nowhere.
At one point, my site was even flagged as "parked" despite being fully functional. Contacting support felt unhelpful at first, as the only recommendation was to submit yet another re-evaluation.
That said, I appreciate that the support team ultimately resolved the problem fairly quickly, and my account is now back to normal. While the experience was rocky, I’m glad things were eventually sorted out.
Hi, sorry for the frustration. It looks like your website was flagged as being parked but 45 minutes later the flag was removed and you're live with no account issues.
I AGREE WITH LUCY STORE'S COMMENT BELOW. OH MY GOODNESS, THIS IS THE WORST UN-USER FRIENDLY APP, THESE PEOPLE WHO WORK FOR GOOGLE FOUND ANY REASON TO SUSPEND MY MERCHANT CENTER ACCOUNT, GOOGLE ADS, AND GOOGLE BUSINESS PROFILE..YET STILL HAD MY GOOGLE ADS RUNNING AND CHARGING ME MONEY..THEY GIVE VERY VAGUE FEEDBACK AND THROW A BUNCH OF POLICIES AT YOU AND SAY YOU VIOLATED THEM, LIKE YOU SUPPOSED TO KNOW WHAT EXACTLY YOU DID TO VIOLATE THEM, WHICH GOOGLE DOES NOT CARE TO TELL YOU THAT INFORMATION. IT IS IMPOSSIBLE TO TALK TO ANY PERSON. I JUST CAN'T SAY ENOUGH THEY EXHIBIT HORRIBLE CUSTOMER SERVICE BECAUSE THEY MAKE NO ATTEMPT TO HELP YOU FIX OR RESOLVE THE PROBLEMS THEY KEEP TELLING YOU HAVE. I MEAN IT'S JUST RIDICULOUS!!!
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April 8, 2025
i advise everyone not to waste time with this app and google shopping, i spent years building a store and one fine day they will suspend google merchant and your ads without any reason, emails are sent automatically: we found a bug, we found a bug,... endlessly repeated, no friendly cooperation with this platform, i spent time and effort working and complying with hundreds of policy violations ...
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Lusy Store
This app is very poorly developed. It automatically syncs your entire store upon install, thus getting you a merchant center suspension right off the bat for products you don't plan to ship or want to advertise on Google, such as items that go freight. And since the content API (your store products) is synced, it's a time consuming pain to start over and then manually add products you want in merchant center. We have 12000 products and we either have to manually unsync every item or pay for a 3rd party app to edit in bulk, since Shopify will NOT export the google/youtube column. Full of glitches like it showsing free shipping on previews when we do not offer free shipping. Do better google, it should not be this cumbersome to set up. UPDATE: Even with google support, we are going in circles. I removed the data source, unchecked every product from the google sales channel, and it STILL imports every product in Merchant Center. Tech support doesn't read the email chain and just provides the same cut and paste answers. Still frustrated
Hi - sorry for the confusion. We'll update our Help Center to better highlight you should select Manual Product Sync during onboarding if you don't want products to sync right away.
In the meantime, if you go to the Products Page in Shopify, and can filter by freight products, the 3 dot menu next to Set As Draft lets you "Exclude from Sales Channels" in bulk. If you have a way to find all of your products (I.e "timpani" in the title, or Type or Tag), then you can quickly exclude from Sales Channel. Since these products aren't able to be checked out on your website or on Google, they'd have to be excluded completely, since even adding a Freight shipping settings would not apply.
Additionally, you are syncing Shipping Settings from Shopify automatically as well. This means whatever shipping you set up in Merchant Center manually will get overwritten by the Shipping data in Shopify > Settings > Shipping and Delivery > General Shipping Profile. I'm assuming you'll want to change the Shipping Sync to Manual in order to keep your UPS Ground settings in Merchant Center, since you don't have any General Shipping Rates set up for your market. With an automatic shipping sync, we are getting no shipping rates synced to Merchant Center, which will keep wiping out your manually set shipping settings in Merchant Center.
This will ensure that A) Freight Items are excluded from the Google & YouTube App (you'll need to turn Product Sync back to Automatic to make these changes occur) and B) Shipping settings in Merchant Center don't get wiped out since you're missing General Shipping Rates in Shopify today