Google 渠道

Google 渠道

提供者:Shopify

触及购物者,并在各种 Google 营销渠道上提高您产品的曝光率。

4.6 评分(5212 评价)

在 Google 上触及购物者

借助 Shopify 的 Google 渠道,您可以在 Google 上轻松展示自己的产品,并触及搜索类似您所提供产品的购物者

无论预算多少,都能提高您产品的曝光率

通过智能购物广告系列和免费产品详情广告,在 Google 中推广您的产品

跟踪您的宣传活动结果

无需离开 Shopify,即可直接查看您通过智能购物广告系列获得的流量和销售额,并调整预算


关于 Google 渠道

借助 Shopify 的 Google 渠道,提高您产品的曝光率。

无论预算多少,都能在 Google 上触及购物者

通过 Google 渠道,您可以轻松触及数百万名使用 Google 来寻找所需产品的购物者。符合条件的商家将能够:

  • 使用付费智能购物广告系列在各种 Google 服务中推广产品
  • 在 Google 上免费展示您的产品

无论预算多少,您都可以将产品展示给有需要的购物者。

智能购物广告系列是付费广告,可帮助您在 YouTube、Gmail、Google 搜索和整个 Google Display Network 上触及购物者。如需设置智能购物广告系列,只需同步您的产品并设置每日预算即可。Google 会优化您的广告系列,并选择最佳的时间和位置来向购物者展示您的产品。

此外,借助 Google 上的免费产品详情广告,您可以在数百万名购物者使用搜索引擎来查找和购买各种产品时,向他们展示自己的产品。

您可以使用 Merchant Center 提供的 CSS 控制面板选择任何 CSS。

刚接触 Google 广告?

首次通过 Google 投放广告的企业可以获得最高 150 美元的广告赠金。我们将根据您在智能购物广告系列上第一个 30 天内的广告支出,发放高达 150 美元的广告赠金。 广告赠金可能最多需要 5 天才能发放到您的 Google Ads 账户。

智能购物广告系列的花费是多少?

您可以设置自己的每日预算。建议的最低预算为每日 5 美元。只有在有人点击您的广告时,您才需要支付费用。

哪些国家/地区的商家可以在 Google 上投放免费产品详情广告?

如需查看可以在 Google 上投放免费产品详情广告的国家/地区的完整列表,请访问 Shopify 帮助中心:help.shopify.com/zh-CN/manual/promoting-marketing/create-marketing/google/google-listings

我的产品会出现在 Google 的哪些营销渠道中?

如果您使用的是智能购物广告系列,您的产品就会出现在 Google 搜索、“购物”标签、Gmail、YouTube 和 Google Display Network 上。

如果您在美国销售,您的免费产品详情广告就会出现在 Google 的所有相关搜索结果中。对于在美国以外销售的商家,免费产品详情广告会出现在“购物”标签中。

我可以同时投放智能购物广告系列和免费产品详情广告吗?

可以,您可以同时投放两种广告。免费产品详情广告可作为付费广告的补充,确保您的产品更容易在 Google 上被购物者发现。

免责声明

您已知悉 Shopify 可能会根据 Google 的政策得到 Google 的报酬:support.google.com/adspolicy/answer/141252?hl=zh-CN。

媒体图库

支持

定价

免费安装

当您投放宣传活动时,广告费用会直接计入您的 Google Ads 账号。您可以设置每日的活动预算

4.6 评分

整体评分反映了应用的当前状态。其中考虑了所有应用评论,但会优先考虑最新评论。
  • 5 评分
    71% 的评分是 5 星
  • 4 评分
    14% 的评分是 4 星
  • 3 评分
    4% 的评分是 3 星
  • 2 评分
    1% 的评分是 2 星
  • 1 评分
    10% 的评分是 1 星

最新评论

Jack Spades Athleisure

If I had the same issue with always has. It doesn't care! And then you contact Shopify and they tell you that is Google's problem and Google tells you to something else it doesn't get back to you at all! it is confusing you to say everything went through fine and that I'm approved to start running ads and everything and then the very next day everything's disapproved again like what do they want from us!? We are businesses trying to make money and advertise and earn a living..... Keep saying misrepresentation and then when you fix that it says something else it's never ending laundry list it doesn't work!

开发人员回复

2021年6月7日

Thank you for sharing your feedback and that definitely doesn't sound like the ideal situation. When it comes to Google Merchant Center account approvals, this is something determined directly by Google that Shopify does not have any control over. I would be more than happy to share other ways you can contact Google to appeal their decision. I will be in touch by email shortly to provide further details. - Anna, Shopify Support

Raw Cut

looks like no matter how much we try to apply fixes, google merchant is still disapproving our products.. I have spent over two months trying all different possible fixes with no luck.. we came to the point where it's really useless using the app! and time-wasting for us really. We are now syncing our products through a google sheet which seem to work, I would love it if the app is working and saves me all the google sheet hassle as well as getting all the consolidated metrics on Shopify Dashboard but it doesn't seem to be possible...

开发人员回复

2021年6月7日

Hey there! Thanks for the feedback. While we at Shopify developed the app itself, we don't oversee the product approval process itself. That said, we do have some good insights into why products may have been disapproved and I've sent you an email so that we can get this sorted out for you. Looking forward to hearing from you! | Jake, Support Specialist

Sprinkled with Magic

doesn't work with custom products. Won't even update new products. Tried to get help but no joy. give up

开发人员回复

2021年6月7日

Hey there, Spencer here from Shopify. Thank you for taking the time to share your review of the Google Channel with us. Your feedback is extremely valuable. I'm sorry to hear of the struggles you are facing setting up your products. I'm going to look into this further and follow up with you in an email to open up the lines of communication here and get you set up fully. Spencer | Shopify