Gooten: Print on Demand

Gooten is a globally distributed production and logistics company transforming the way online brands manufacture and fulfill merchandise to their customers.

Here at Gooten, we have forged a new print-on-demand model to serve high-growth online stores in unprecedented ways. We think of our customers as partners and treat each facet of our business accordingly—from letting your voice be heard through our Partner Advisory Committee to layering in operational mechanisms that maximize your business economics, while boasting industry-leading product quality. We have also created the very first merchant program (VIM) in the print on demand industry. With our VIM program, we are changing the way the industry views its partners. Every aspect has been thought through with our partners and their end customers in mind, tapping into incredible efficiencies and smart technologies that deliver results.

And this is what we call The Gooten Way.

Our guiding principles: 1. We take our partnership with you seriously Our interests are aligned with yours; we are successful when you are. We value your focus on business growth too—if you’re a hobbyist looking to sell a few items, there are better-suited places for you than Gooten. We walk alongside you, through the ups and downs, listening to your needs, tailoring our solutions. We’re so invested in your success that we reward you for growing your own business! And offer tools, such as trends and benchmark reports, to empower you on the way.

1. We don’t end with fulfillment; it’s where we begin The operational processes we have in place are designed with your success in mind from start to finish. Order manufacturing and fulfillment are a given. Where Gooten shines is with what really matters in your day-to-day. From dedicated account management and customer service to letting your voice be heard through our Partner Advisory Committee. We help you source the right product at the right price for the quality you want to meet—so that your end customers are satisfied and your business economics work.

2. Best-in-class all the way No lip service here. In 2019 alone, we processed close to a million orders with under 2% production error rate. With over 70% U.S. production, we hand-select all our manufacturing partners that service more than 65 global locations. What’s more, our proprietary order management and decisioning engine always ensures efficiencies in routing orders to the manufacturing location that’s closest to the end customer. Coupled with our 95% ship-on-time rate, this means not only are we reducing shipping costs, we’re getting products in your customer’s hands faster.