We have not had a good experience with using Elevar's platform. Their dashboard app looks beautiful at first, but after using it for a while it appears to not be intuitive.
The funnels feature setup is difficult to understand as it doesn't provide enough tooltips to understand what things like "matches regex" is and we discovered the funnels data was completely unreliable as the founder said the "Google Analytics API was having issues," yet we haven't received any updates on it being fixed, so the promised funnels feature is just inoperable.
They don't proactively seek out user feedback such surveys or anything to improve the customer experience. They have only been available through minimal email support and we've tried so hard to work with them on getting started for months now to the point where we've basically just given up and have experienced extreme buyer's remorse as a result.
This app seems to be meant for very experienced data analysts and not meant for the average small business owner who desires an intuitive platform for setting up funnels---so buyer beware!
Hi Josh - this is Brad (Founder). I appreciate your candid feedback on our custom funnel builder feature and general UI which you've shared with us before (and we very much appreciate). We have already taken some action to try to improve based on your tips.
I agree with your last statement in the review. If a small business owner is looking for a solution to just build custom funnels on the fly - we are not the best tool for the job.
However this GTM App on app store is purely focused on getting Google Tag Manager installed properly with the dataLayer and 20+ pre-built marketing tags that can be implemented within GTM. This along with the ability to add custom event tracking is what we truly specialize in.
Regarding my quote around GA having API issues for the funnel builder: we are indeed 100% reliant on the data returned from the GA API to help build these. Unfortunately there are known sampling issues that we don't have any control over no matter how much we ask for fixes.
I've gone ahead and refunded your full purchase for the trouble. Thank you again for taking the time to provide candid feedback - it helps us improve our product and service.