In Cart Upsell

In Cart Upsell

by InCart Upsell

Laser targeted upsell offers in the shopping cart - no popups!

4.8 of 5 stars(202 reviews)


Laser targeted upsell offers increase your average order value. Offer the most relevant products at the perfect time in the order process.

BOOST Conversion Rate

No popups means no interruptions for your customers. No interruptions means more orders get completed - it's that simple.

Simple setup with NO CODING

Technical expertise not required! Friendly, expert help is always just an email away - we're here to help you succeed!

About In Cart Upsell

Targeted, Popup-Free Upsells

In Cart Upsell is the best upsell app because it is INSIDE your store. With NO ANNOYING POPUPS, it gently helps your customers buy more, increasing your average order value.


Our new AUTOPILOT system can automatically recommend the exact product your shopper is most likely to buy next!

New DISCOUNT Features

Works with Shopify's new and improved discount code system to AUTOMATICALLY apply a discount of your choice when shoppers accept an offer.

Advanced TARGETING Features

You can now target offers based on the shopper's LOCATION and the QUANTITY of an item in the cart. Use our brand new improved offer builder to create Buy 2 / Get 1 Free, Buy 3 / Get A Bonus and more. Our new offer builder is the BEST way to create perfectly targeted offers.

How Does It Work?

As your customers shop in your store, In Cart Upsell watches what is in each shopping cart. When they start the checkout process by going to your cart, one of the offers that you have set up gently appears, asking if they'd like to add the item to their order.

Rule #1: Don't interrupt someone who is trying to give you money.

The reason this is so effective is that it works with the shopper. It does not interrupt them and it does not throw pop-up windows in their way while they try to shop. It presents an offer that you, the store owner, know is a good fit for their purchase. You can customize your offers to any type of customer or combination of products.

A/B Testing Built In

The world's best data-driven way to improve your marketing is built right in. Create multiple versions of your offer - our system will learn which version performs best, and automatically show it to your customers.

What Kind of Offers Can I Set Up?

Using the simple offer builder, you can set up offers for any kind of purchase:

  • Offer a particular product to every customer
  • Show or hide offers based on a customer's tags
  • Offer discounted / free / BOGO products
  • Show offers only in certain countries
  • Multiple related products

The possibilities are endless - configure exactly the offer you need. Choose from eight different display themes to match the offer to the look and feel of your store.

Advanced Targeting

Create specially targeted offers just for your email subscribers, or just for your wholesalers, or just for repeat customers. Target based on customer location, cart contents, or even order amount.

What's the ROI?

See your results in real time: built-in analytics to see which offers are making you the most money.

What if I need help?

Built in tutorials guide you through the setup process, and free expert help is always available to help you succeed!

See the app in action

Explore how the app works in an example store.

View example store

Media gallery


Pricing 7-day free trial



  • 1 offer can be published at a time

  • Includes a "Powered By In Cart Upsell" link



  • 25 Offers can be published at a time

  • All Free plan features PLUS:

  • Geo-targeting

  • No In Cart Upsell branding



  • 500 Offers published

  • Beginner features PLUS:

  • "Autopilot", our AI-Generated offers feature

  • A/B Testing

  • Options help enforce discount offers

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Overall rating
4.8 of 5 stars
Based on 202 reviews

  • 5 of 5 stars
    90% of ratings are 5 stars
  • 4 of 5 stars
    5% of ratings are 4 stars
  • 3 of 5 stars
    1% of ratings are 3 stars
  • 2 of 5 stars
    2% of ratings are 2 stars
  • 1 of 5 stars
    1% of ratings are 1 stars

Most recent reviews

you look perfect

very nice support and very fast. I like it, it looks good. You can customize a lot and support (Benedict) helps really quickly. I didn't know by now how customers use it, but I think it will be fine. I took the second plan, because I didn't like the logo text underneath the offer. But I hope to make enough sales to be worth the cost soon :-)

Barefoot Venus

Had a little trouble with the pop-up showing up again after we updated our theme but the customer service is great and helped with everything! Great app - loving the results so far :)

Developer reply

March 13, 2020

Hello friends from Barefoot Venus!

So appreciate the time you took to leave this great review. Thanks for the shout-out about our customer service and REALLY glad to hear that you're loving the results from the app on your Shopify store :-) Hope your store sells millions!

-Sean & the In Cart Upsell Support Team

Comfort Pet Beds

The customer support team turned me around, their support was instant and educating. Highly recommend this team and i'm looking forward to incremental sales and GP$

Developer reply

March 10, 2020


This is Sean, the Customer Success Manager for In Cart Upsell. Thanks for your feedback.

Sounds like you would like the free plan to NOT have the "Powered by In Cart Upsell" message at the bottom of the free offer option? I hear you. However please know that ANY company that offers a free plan includes some kind of messaging - whether it's an online website builder tool or an online store.

Even massive online services like Shopify or Wordpress include a messaging in their free plans... so while I hear you, please remember that we make ZERO dollars for all our MANY free users. So the little bit of branding helps us to recoup the costs of taking up costly space on our servers and paying our support teams to still give you free support.

That said, I can offer you a free 30-day trial of our basic paid plan (instead of 7)? That would give you 30 days to make sure that the upsell/cross-sell box is seeing more than the return on investment needed to pay for the basic plan... Would that help?

Anything that we can do for you to convince you to either remove this review, or give us more stars? 1-star reviews REALLY hurt our ranking on the app store :(

It would be sincerely appreciated. Feel free to reply here, or reply to my direct email. Thanks so much for your help...

Sean H & The In Cart Upsell Support Team