GRIN Influencer Marketing

I am one of those people that read reviews, but never write any :) I am writing one today because I am that impressed with Grin.

To provide some context: my company started with Grin a some time in the past. It was our first creator CRM, so we didn’t know what we didn’t know. And what we really didn’t know is we got spoiled starting with Grin. We thought that there must be other options out there. If you’re reading this, you may be thinking the same thing.

There are. And we used them. It would not be an understatement to say we came crawling back. Grin is that much better than any other Influencer CRM.

In fact, we tried to build our own with Zoho CRM. Started to onboard creators and in weeks we lost track of half our collaborations.

Everything we thought of. They did. Within 24 hours of moving back to Grin, we had found every collaboration that had fallen through the cracks. Reviews units that needed to be shipped. In other words, they saved our program.

Like I first wrote. I never write reviews. But Grin has earned a life long customer!

Grin has been such a crucial key to not only execute our large gifting efforts, but to find new creators to work with. Our Grin rep has been super helpful and responsive in the rare cases we've had any issues. My favorite part is the Shopify integration that allows the creators to place the orders on their end. Love working with it!

GRIN Creator Management Platform is a huge asset to our influencer marketing program. With GRIN we are able to offer our creators a seamless experience through outreach, onboarding, and consistent campaigns and activations throughout their time working with us. I am able to send product, collect content, track metrics & data, as well as pay my creators all in one place. This is just a few of the things GRIN is doing well within the platform, there's plenty more where that came from. I also am always impressed by the outstanding Support Team they have; the assistance they offer brands on a daily basis is quick and educational. I'm always appreciative of how fast they will transition my requests if they need more help. Overall I am very pleased with my experience using GRIN over the past 3 years.

GRIN is amazing for streamlined content creator marketing! We've been using GRIN for a few months and it's seamless integration with Shopify is very very useful. Connecting to Shopify is one of GRIN's best features as it makes the workflow so much easier.

Thanks GRIN team for always helping out with issues!

great to create, fulfill, and track influencer orders to scale. It's been more time efficient for our team as well. The only downside is wish there was the ability in the Grin platform to choose shipment options for fulfillment so if we needed to create the shopify order on the creator's behalf, we can select which shipment method is needed instead of the connection settings!

GRIN is the best tool on the market for getting the most from your influencer marketing. The time saved in tracking deliverables, metrics and ROI alone is worth every penny.

Having Shopify able to be integrated with Grin has helped scale our product seeding ability and save tons of time.

GRIN is great! It has helped house all of our influencer stuff under one roof. From influencer outreach and gifting, to our affiliate program and paid partnerships, GRIN has made it super easy and convenient to find and organize everything. There are so many capabilities on this platform, some that we probably haven't utilized enough, but I highly recommend GRIN. Their CSM team is also amazing and want you to thrive!

What do you dislike about GRIN?

There are several issues with the platform. Firstly, Instagram search and creator search has completely been taken off. These changes were not communicated before signing a new contract with Grin. Our primary use case was discovering influencers, at this point Grin is a glorified order-placing application for customers that links to Shopify.

The advertising of Grin Up, which is their supposed replacement for creator search run by actual humans on the Grin up team - it is the worst possible feature where Grin put its own team on manually finding influencers. In some cases they sent us "influencers" with no posts, some with no followers, it was like there had been no effort put into the process. If there are attachments, I will show the final output from the Grin Up team here as well.

Beyond all of this, the way they hid behind and misled us before the signing of our new contract was the most frustrating piece in the whole situation.

What problems is GRIN solving and how is that benefiting you?

Grin at this point is just taking our money, without solving any problems for us. We're less productive than before, we used Grin successfully for a year until they misled us and got rid of all their key uses.

What do you like best about GRIN?

Grin used to be a great platform, with good customer service. Now they have no first-party data, no ability to deliver what's needed from an influencer platform. I wish they ended our contract when we asked them to, now it's just a waste of money on our end.

As a smaller company, this tool was invaluable when we launched our influencer program. This tool significantly streamlines our efforts and saves time in the areas of prospecting, outreach, reporting, product fulfillment, and overall campaign management.

There are unique features in the platform that help with our changing needs - which makes it easy to shift our new and growing program. GRIN's live URL links streamline communication and simplify the visual experience for creators. These links serve as a centralized hub containing all campaign information, influencer details, and relevant contracts.

Our dedicated Customer Success Manager, Jackie, has played a crucial role in ensuring the smooth operation of our program. Her expertise in finding solutions to various program-related challenges, whether it's unique reporting needs, setup, or affiliate links, has been a tremendous asset. One of the standout features of the GRIN platform is its exceptional customer success team. They are consistently quick and responsive, making it easy to get answers to both minor and major questions related to our program.