Tag your posts & stories
Let people discover your products while they browse their Instagram feed.
Sell on Instagram
Let customers check out from your posts & stories without leaving Instagram.
Highlight your shoppable posts
Add a shop tab to your profile and let shoppers browse your tagged products.
About Instagram channel
Sell on Instagram
Give shoppers a way to buy from your store on Instagram by tagging products in your photos. Use the Instagram channel to connect your Facebook products to your Instagram account. Tag up to 5 products per photo and let customers check out without leaving Instagram. Once you’ve tagged products in 9 posts, a shop tab will show up on your profile that lets shoppers browse your shoppable posts—all in one place. You can also choose to further the reach of your tagged posts using Instagram's sponsored post ads.
With Shopify and the Instagram channel, you can:
- add Instagram product tagging to your Instagram business profile
- connect your store’s Facebook product catalog to your Instagram business profile
- add shopping tags to your posts & stories and let customers purchase from your online store without leaving Instagram.
- fulfill orders placed on Instagram
To use the Instagram channel, you need to:
- have the Facebook channel
- be an admin for a Facebook Page approved to sell on Facebook
- have the online store channel
- have an Instagram business profile
- be located in one of the eligible countries
Most recent reviews
Art of Nor
I huge waste of time. Spent the last month trying to configure this to sell on Instagram. Instagram still won't approve my store after removing all non physical products and making sure I have everything right according to their "guidelines". It seems 500 other shops are having the same issues with no fix by Facebook or Shopify.
Hi, there. I'm afraid Shopify has no control over what stores Facebook does or does now allow to sell using their platform. That being said, if you're positive that you are not in violation of their commerce policies (https://bit.ly/2xgqHLJ), then you can now appeal that decision with Instagram directly.
To do this, visit this support form: https://bit.ly/2WcYOwr > select Instagram Shopping > I want to appeal a decision about access to Instagram Shopping > fill out the form in detail and submit. Their team will get in contact with you from there. Hope that helps! - Brie, Shopify Support
Unique Care Hair
We are using the app and are very happy. The products are showing fast and clear. Really the app is helped to my store.
Goods Of Japan
This app only wastes your time nothing else lol. I uninstalled it. There is not much more to add....
Thank you for sharing this review and outlining your experience with the Instagram channel. It sounds like you ran into some issues with using this app, so I'd really like to hear more about this and help out. I'll send you an email shortly so that we can discuss this further.
In the meantime though, please make sure your business meets all the requirements for using the Instagram channel, outlined here: http://bit.ly/331kRJx. Businesses who don't meet these guidelines may be ineligible to use the channel, so it's important to review these and ensure your business is in line with the outlined requirements. I'll be in touch soon! - Rae, Shopify Support