Instagram channel

Instagram channel

by Shopify

Sell on Instagram by tagging products in your posts & stories.

1.5 of 5 stars(563 reviews)

Tag your posts & stories

Let people discover your products while they browse their Instagram feed.

Sell on Instagram

Let customers check out from your posts & stories without leaving Instagram.

Highlight your shoppable posts

Add a shop tab to your profile and let shoppers browse your tagged products.


About Instagram channel

Sell on Instagram

Give shoppers a way to buy from your store on Instagram by tagging products in your photos. Use the Instagram channel to connect your Facebook products to your Instagram account. Tag up to 5 products per photo and let customers check out without leaving Instagram. Once you’ve tagged products in 9 posts, a shop tab will show up on your profile that lets shoppers browse your shoppable posts—all in one place. You can also choose to further the reach of your tagged posts using Instagram's sponsored post ads.

With Shopify and the Instagram channel, you can:

  • add Instagram product tagging to your Instagram business profile
  • connect your store’s Facebook product catalog to your Instagram business profile
  • add shopping tags to your posts & stories and let customers purchase from your online store without leaving Instagram.
  • fulfill orders placed on Instagram

Eligibility requirements

To use the Instagram channel, you need to:

  • have the Facebook channel
  • be an admin for a Facebook Page approved to sell on Facebook
  • have the online store channel
  • have an Instagram business profile
  • be located in one of the eligible countries

Media gallery

Support

Pricing

Free

Overall rating
1.5 of 5 stars
Based on 563 reviews

  • 5 of 5 stars
    9% of ratings are 5 stars
  • 4 of 5 stars
    3% of ratings are 4 stars
  • 3 of 5 stars
    4% of ratings are 3 stars
  • 2 of 5 stars
    2% of ratings are 2 stars
    (9)
  • 1 of 5 stars
    83% of ratings are 1 stars

Most recent reviews

HAPPY IN BOLD

Apparently EVERYONE is getting this as message as well? :
"Instagram Shopping isn’t available for your account. Learn more about set up requirements."

I followed up and read EVERY SINGLE THING I could that they recommended and cannot find a SINGLE reason why we are "disapproved". None. Good luck figuring out how to ACTUALLY appeal the decision as well. Useless.

Not surprised with the amount of 1 Star reviews. Seriously disappointed.

Fairfield London

It doesn't work. when the customer selects a product and clicks to view on the website from Instagram; it redirected to a Facebook error page.

For Beloved Girl

I also didn't get approved. After I read the reviews they all have an issue like me. I'm wondering why Shopify or Instagram did not fix this, hmm.