Instagram channel

Instagram channel

by Shopify

Sell on Instagram by tagging products in your posts & stories.

1.6 of 5 stars(484 reviews)

Tag your posts & stories

Let people discover your products while they browse their Instagram feed.

Sell on Instagram

Let customers check out from your posts & stories without leaving Instagram.

Highlight your shoppable posts

Add a shop tab to your profile and let shoppers browse your tagged products.


About Instagram channel

Sell on Instagram

Give shoppers a way to buy from your store on Instagram by tagging products in your photos. Use the Instagram channel to connect your Facebook products to your Instagram account. Tag up to 5 products per photo and let customers check out without leaving Instagram. Once you’ve tagged products in 9 posts, a shop tab will show up on your profile that lets shoppers browse your shoppable posts—all in one place. You can also choose to further the reach of your tagged posts using Instagram's sponsored post ads.

With Shopify and the Instagram channel, you can:

  • add Instagram product tagging to your Instagram business profile
  • connect your store’s Facebook product catalog to your Instagram business profile
  • add shopping tags to your posts & stories and let customers purchase from your online store without leaving Instagram.
  • fulfill orders placed on Instagram

Eligibility requirements

To use the Instagram channel, you need to:

  • have the Facebook channel
  • be an admin for a Facebook Page approved to sell on Facebook
  • have the online store channel
  • have an Instagram business profile
  • be located in one of the eligible countries

Media gallery

Support

Pricing

Free

Overall rating
1.6 of 5 stars
Based on 484 reviews

  • 5 of 5 stars
    10% of ratings are 5 stars
  • 4 of 5 stars
    3% of ratings are 4 stars
  • 3 of 5 stars
    4% of ratings are 3 stars
  • 2 of 5 stars
    2% of ratings are 2 stars
    (9)
  • 1 of 5 stars
    82% of ratings are 1 stars

Most recent reviews

ND Hair Collection

Absolutely ridiculous! It is impossible for me to add products to my catalog using e-commerce help. I have contacted facebook help and shopify to help me add shopping to my business accounts on facebook and instagram. I keep getting re directed. Extremely frustrating. I JUST WANT TO ADD SHOPPING.

SugarMoonz

Awful app, couldn't merge my shopify with my instagram business account! I really don't know what to do anymore.

SlingSacShack

This is Ditto.
Cannot figure out a way to appeal the review of our store!!! We have reviewed the policies and cannot find any reason for us to be ineligible. I deleted Instagram from Shopify and re-added it and got denied again. Extremely frustrating. Please help.