Klaviyo: Email Marketing & SMS

Kompliziert as f**k! Kein Support, so lange man nicht 30€/Monat zahlt.
Ich habe meinen Abandoned Cart Reminder eingerichtet, nur leider erhalte ich, wenn ich das teste, keine Reminder Email.
Benutzeroberfläche ist unfassbar kompliziert gestaltet.

This app is absolutely terrible. Use an alternative.
I was drawn to this because of the free trial, but now after many hours of pulling out my hair I am deleting the app. The layout is completely ridiculous and un-intuitive. And that's not the worst part...
I signed up to my own website with my email address as a test, and it sent me draft versions of emails which I did not want it to send! If you use this app, they will spam your customers with unwanted emails. There is a "flows" option where you can design the emails that are sent and choose when they are sent.
The email from my email flow WAS NOT sent to me, and instead I got a "confirm you would like to subscribe.... enter text here etc" which I DO NOT want my customers to receive. It honestly baffles me what could have possibly been going through the minds of the idiots who designed this app. I would very much like to meet them in person one day to ask what on earth they were thinking.

Long story short DO NOT USE THIS APP

Klaviyo is a good email integration app which I still use however, the support is very, very slow which doesn't help when you need to get things done.

Really nice and helpful! I just started to use it. It's easy to set up the flow and save a lot of my time!

Klaviyo offers the ability to easily expand the elements of your brand into easy to read emails. It is functional, and the app with the daily updates is fantastic! I have needed their customer service on several occasions, and I had a real person who gave me REAL info, fast! I even needed them to write a snippet of code for me up upload to a landing page link that wasn't working. Thanks Klaviyo!

So far im really excited about this app and its benefits to what it offers my business. Cant wait to get my site live so i can start making a lot of money with this jem.

The best email marketing app, it can do anything! Took a minute to figure out, but now the possibilities are limitless. And very generous free plan too. Thank you!

I am absolutely LOVING using Klaviyo for my business!! It is so functional and has so much data that is really helping me improve my email marketing. I am so glad I made the decision to switch. It has made a world of difference! Thank you Klaviyo!

We upgraded from MailChimp to Klaviyo. For our particular list size the cost increase was about $100 a month, but the value add was worth many times that.

Our first email campaign generated enough profit to cover the difference in cost for a year.

If you want to get serious about Shopify email, I can't stress how helpful Klaviyo is. Let me try and outline some of the benefits, especially if you are switching from a product like MailChimp.

1. First the switch - it's automated. Generate an API key in MailChimp (don't worry I didn't know how to do this and it took about 2 minutes following the Klaviyo instructions), and then all your MailChimp campaigns are imported.

2. Segmentation (additional sales for increased customer lifetime value)- Segmentation is a pain in the a** in Chimp, plus it's anything but automated. With Klaviyo I can set up simple rules and then they are automated. For example, if someone bought one of our high-end leather bags, but doesn't have matching boots, I can automate that. I can now slice and dice my customers based on purchases on the fly (what they bought, when they last bought, how much they bought etc.).

3. Abandoned Carts - this is one that I knew I should be doing, but didn't want to mess with all the templates etc. I set it up with Klaviyo's templates for Shopify and now they go out automatically. I know lots of companies offer this service, but when you add everything else it does, it's a no brainer.

4. One-stop Customer Information - We had mail lists from all over. Our Kickstarter campaigns, our first eCommerce system before switching to Shopify, Shopify emails. After importing all the lists, it merges them to one customer record but keeps the list data separate. I can look up any customer and see what info I have on them from multiple sources all in one spot. Customer service reps use this all the time to quickly identify customers (even if they aren't in Shopify) and instantly see how we can help them.

5. Shopify Ready Templates - MailChimp has great templates and so does Klaviyo. However, Klaviyo has something like 20 templates already set up with Shopify variables. A few swaps and they were all ready to go.

6. Data, Data and More Data - Simple to read dashboard fills in all your important Shopify Data (sales, etc.) and your email data on one screen. And they have many selections/options to choose from. Want to see which email clients are on your site right now - no problem. Who started but didn't complete checkout? It's there too. A much better overview of how your emails are impacting your overall sales.

Like any program I use regularly, I do have a couple caveats and wish lists.

First, although I'm sure it's right there in the documentation (but the program is so easy to use, I skipped most of it), it's important to note that you have to switch out the HTML in Shopify with the Klaviyo updated email. For example, I added some lines to my Klaviyo template for Order emails. I didn't understand why it wasn't working automagically. The solution took about twenty seconds though. You copy the HTML code form Klaviyo and open up the email in Shopify and paste it. Just remember to do that because the Klaviyo emails are way better looking than the Shopify defaults.

Second as a wish list, you can't access Shopify specific Order information in subsequent emails that aren't automated by Shopify. For example, I wanted to send an update email to everyone who bought a particular backorder product. I wanted to reference the OrderID in the new email (like "Here's an update to your Order #12345).

I emailed support and they got back to me right away. The problem is, they explained if a customer ordered multiple times, the system wouldn't know which OrderID I wanted. Fair enough.

For my needs though, the answer was simple. I exported the OrderID from Shopify and imported it easily into Klaviyo as a new variable. Because Klaviyo merges everything, I could now automatically segment (see #2 above) the customers and reference the OrderID.

I would like to say long story short, but too late for that: the main thing is, we are now approaching the $2M sale mark for our company but we are only 5 people on the team. With Klaviyo I know we are starting to get the most out of email without adding any staff.

It pays for itself. If you're serious about eCommerce and maximizing your lists and customer value, you simply have to get this program.

Hyde from Kendal & Hyde

Finally an email marketing platform that is intuitive, easy to use and helps to make my emails look professionally designed. Brings over your Shopify products and images so you don't have to even check product links before sending. This is going to save me hours. I used to dread sending emails through Mailchimp as it wasted hours. Now I'm looking forward to it! If you're still using Mailchimp don't! Klaviyo leaves Mailchimp looking a decade out of date.