Klaviyo: Marketing Automation

Klaviyo: Marketing Automation

by Klaviyo

Level-up email and social campaigns with data-driven marketing

4.5 of 5 stars(430 reviews)

Recapture lost sales

Sell more with pre-built email flows, including abandoned cart and winback emails. Create custom flows using virtually any trigger.

Cut through the clutter

Combine data from Shopify and other leading apps to segment your audience and send super-targeted, personalized email campaigns.

Make better decisions

See more than just opens and clicks. Klaviyo puts the results that matter front and center so you can measure what really matters - sales.

About Klaviyo: Marketing Automation

Why Klaviyo?

Some marketing solutions focus on ease of use and speed. They'll get you up and running fast, and you won't need an army to use them, but their functionality is limited. Others focus on advanced features -- but they'll take longer to implement and require more people and time to operate. Klaviyo’s marketing and automation platform offers the best of both worlds by giving you enterprise-level power at entrepreneurial speeds.

When it comes to accessing, storing, and using behavioral and transactional data to get results, no one does it better than Klaviyo. You won’t need to trade off between getting results fast or getting the best results possible. With Klaviyo, you can do both!

Key Features:

1. One-click Shopify Integration:

It only takes a few minutes to integrate with Shopify or Shopify Plus. Klaviyo quickly pulls in all of your data so you can spend time on growing your business, not setting up software.

2. Pre-built, Automated Email Flows:

Email autoresponders, like abandoned cart emails, welcome series, and order follow-ups, are pre-built in Klaviyo. Activate them to start driving more sales right away.

3. Advanced Segmentation:

Identify key audiences using personal properties, website behavior, or custom variables and send relevant content your customers will love.

4. Email Template Designer:

Build beautiful, branded emails from scratch or choose from Klaviyo's collection of professional, ecommerce email templates.

5. Native Facebook Integration:

Sync your Klaviyo segments to Facebook Custom Audiences to find more customers or complement your email strategy. As your segments change, your audiences will automatically update so you can forget about having to manually upload lists.

6. Dynamic Coupons:

Generate unique discount codes in your email so you can send attractive deals while controlling who gets them and when they expire.

7. Comprehensive Analytics:

Get a 360º view of your campaign and flow performance, from clicks and opens down to the average revenue per email recipient.

8. Real-time Web Tracking:

Send browse abandonment emails based on the products and categories customers look at using Klaviyo's web tracking.

9. Personalized Product Recommendation Engine:

Recommend upsells and cross-sells based on an individual's past purchase behavior or suggest trending items using Klaviyo's Product Feeds.

10. Sign Up Forms and Pop Ups:

Built in tools let you collect emails through forms, popups, and fly outs.

11. Back In Stock:

Automatically collect customers emails when an item is out of stock and then notify them when it becomes available.

Try it for Free!

All accounts are free up to 250 contacts/500 email sends. Try out all of Klaviyo’s great features absolutely free!

Integrates with

  • Facebook Advertising,
  • Recharge,
  • Zendesk,
  • Swell Rewards,
  • Smile.io,
  • Aftership

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See all pricing options

External charges may apply. These charges are billed by the external provider and won’t appear on your Shopify invoice.

Free to install

Free up to 250 email contacts

Overall rating
4.5 of 5 stars
Based on 430 reviews

  • 5 of 5 stars
    80% of ratings are 5 stars
  • 4 of 5 stars
    6% of ratings are 4 stars
  • 3 of 5 stars
    3% of ratings are 3 stars
  • 2 of 5 stars
    2% of ratings are 2 stars
  • 1 of 5 stars
    9% of ratings are 1 stars

Most recent reviews

Double Handles Co.

One of best free apps in Shopify. I used for my website doublehandles.com and really love it. Good one.

Mosaic Tile Outlet

So far so good, I really like the segmenting and it is easy to be up and running. I would recommend this app any day.


DRW & Co.

What more is there to say...this app is great and there's so many resources to help you get up and running. Totally recommend starting with their onboarding video and checklist.