Leaflet Price Testing Platform

Leaflet Price Testing Platform

by Leaflet

Find out what your customers are willing to pay

4.5 of 5 stars(6 reviews)


Leaflet makes it easy to design and deploy price tests without having to spend lots of time on record keeping


Leaflet suggests what tests you should run based on your costs and the way your customers actually shop your products


Leaflet automatically analyzes the outcome of each test and presents conclusions in a visual, intuitive dashboard

About Leaflet Price Testing Platform

July 2020 Update

As part of our ongoing goal to be the most user-friendly price testing platform in the world, Leaflet now supports the following types of price tests:

  • A test on every variant of a product
  • A test on a specific product variant
  • A test on a subset of product variants

Relatedly, test results can now be broken down by variant or aggregated across all variants within the test, and similarly Leaflet's AI powered test suggestions can be delivered at the variant or product level.


Leaflet makes it easy to find out how much your customers willing to pay! The most profitable price isn't necessarily the highest or the lowest. Finding the sweet spot for your prices will enable you to maximize sales and gross margin.

How does Leaflet accomplish this? By helping you design, launch, and measure price tests. The most common pitfalls people run into when trying to do price testing on their own are:

  • Testing the wrong products
  • Testing the wrong prices
  • Not collecting the right data
  • Letting tests run too long or not long enough

Leaflet helps you avoid all of these pitfalls using patent-pending artificial intelligence. It's like having a team of statisticians and data analysts dedicated to your Shopify store!

Frequently Asked Questions

  • What is "price testing"? Price testing is a methodical, iterative process of modifying your prices and measuring how those changes impact the profitability of your business, with the goal of honing in on the most lucrative prices.
  • How long do price tests need to run? It depends on several factors, including: (i) how much traffic you have before and during the test, and (ii) the difference in profitability before and during the test.
  • Does Leaflet duplicate my products? No, Leaflet does not duplicate your products.
  • Does Leaflet show different prices at the same time? No, Leaflet shows the same price to everyone to avoid negative reactions from customers. This approach is called "longitudinal testing".

Is Leaflet right for your store?

  • If you have ever wondered whether you are charging the right prices, you've come to the right place!
  • If you have ever said "I don't have time to mess with pricing", Leaflet is for you.
  • Leaflet works for stores of all sizes and stages of business; there are NO minimum amounts of traffic/sales/revenue required.

Technical specifications

  • Plug-and-play installation
  • No changes to theme files or coding required
  • No limit on size of product catalogues
  • API access available upon request

See the app in action

Explore how the app works in an example store.

View example store

Media gallery




  • Run 1 test at a time

  • Up to 2 test suggestions at a time

  • Design your own tests

  • Automate analysis of results

  • Measures statistical significance



  • Everything from the Free plan

  • Run unlimited tests in parallel

  • Up to 50 test suggestions at a time

  • Adjustable frequency of test suggestions

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

4.5 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.
  • 5 of 5 stars
    83% of ratings are 5 stars
  • 4 of 5 stars
    0% of ratings are 4 stars
  • 3 of 5 stars
    0% of ratings are 3 stars
  • 2 of 5 stars
    17% of ratings are 2 stars
  • 1 of 5 stars
    0% of ratings are 1 stars

Most recent reviews


TLDR: Leaflet lets you use tools that were previously only available to multi-million dollar brands. 100% recommend it.

-- General Overview --

After learning about the large ecommerce companies and the extent at which they did price testing, I knew I needed to figure out how to do price testing in my own store. I looked all over the internet and couldn't find anything. I was contemplating running complex price testing spread sheets and tracking everything myself, but then I came across Leaflet.

Leaflet really made price testing a no brainer. Now, I could manually set prices to test or have Leaflet's system pass me automatic suggestions. Then, I just click a button to test and check back on it a few days later. Super easy.

Leaflet's price testing was directly responsible for a large increase in our margins on our best sellers. We had about a 40% increase in our baseline margins in just about 2-3 weeks.

-- Interface --

One commenter here stated that the interface was slow or buggy for them, but I did not experience that at all.

Now, this is a 5 star review and I love the app, but I am not one to sugar coat. There are things about the interface that could be improved like better representation of pieces of information. The design is pretty baseline and geared towards someone that likes data analysis, which fortunately I do.

That being said, a lot of the suggestions I have made for interface improvement are already in development or being released this week. Also, I am 100% certain if I ever experienced any issues, the team would be right there to help me solve them.

-- Support / Company --

The Leaflet team is small and the app is new, but my experience with them has been great. The best part about working with a smaller team is that they take each and every suggestion/comment seriously. I have made several suggestions that find their way into future updates. I love this because it really feels like my voice is heard and any issue I would ever have would be solved immediately.

I have spoken to Leaflet's team extensively with suggestions and questions on multiple occasions and have always been treated wonderfully. Every question/concern/bug/etc. that I encountered was answered and fixed exceptionally fast (sometimes within hours).

Thanks Richard for your warmth, hospitability, and open-mindedness towards my myriad of suggestions!

-- Summary --

If you are on the fence about installing this app, I highly recommend giving the free demo a try. This may be enough for a smaller store's needs, but if you are a larger store, the $39.99 a month fee is a small price to pay for the wealth of knowledge this app can provide you.

With ONE product test in this app, we increased ONE product's margins by $70 a day, so it's safe to say the app paid for itself.

Another important thing to mention again is that this is a new app with constant updates, new features, and a great support team. If you have any issues or questions, just reach out to them and I'm sure they'll help out.

Developer reply

July 27, 2020

Thanks Jon. We are happy we were able to make such an impact on your business. We appreciate all the feedback you've given us, your encouraging words, and your glowing endorsement.

Anabolic Health

Wanted this app to work but after two months on Pro plan, the UI still has loading issues, freezes, and temporary disappearance of stats glitches. We were told by the support they fixed it but the problems are still present, we don't have more time to invest in trying to use this at this price point.

Developer reply

July 19, 2020

We are sorry to hear that you had a suboptimal experience using Leaflet.
Since you brought these issues to our attention on July 12th, for which we are most grateful, we've released fixes for most of the problems.

We understand you are still experiencing problems with our app. If you are willing we would like to continue iterating with you on the remaining problems you are experiencing in order to further improve your experience & our product. We are willing to compensate you for your time, as we understand that you are busy & that your experience has not been ideal.

We hope you will give Leaflet another chance either now or in the future as we continue to improve our product. Please reach out to us: team@leaflet.co.

Plumbing Overstock

This is an excellent app. I can choose where to do a test and see if I need to lower my prices or increase my prices to make more margins! Highly recommended and the customer service was excellent!

Developer reply

July 24, 2020

Thanks David! We appreciate all of the feedback you've given us to improve the app.