Google Feed & Shopping Ads

Google Feed & Shopping Ads

by LimeSpot

Boost Google Shopping ROAS with Feed Automation & Remarketing

4.2 of 5 stars(4 reviews)

Improve Discoverability

Our AI automatically extracts product attributes (Type, Size, Color, Style, Material, Age, Gender, etc) to boost your products Google rank

Setup and Forget

After your initial setup, your product additions, updates, shipping rates and out-of-stock are automatically managed and synced with Google

Maximize ROAS

Effortlessly create highest performing campaigns using automation, AI-powered products & audience enrichment and real-time Audience segments

About Google Feed & Shopping Ads

How does it work?

LimeSpot Shopping Ads for Google is an essential tool for driving buyers to your site. There are many components that go into a Smart Shopping campaign: passing validation, having the right data in your listings, increasing visibility and maximizing campaign performance. As Shopping experts we can make this easy for you.

We connect your store with Google Merchant Center, manage your product feed settings including shipping and taxes, use AI to enrich your products with your store data and keep the feed up-to-date automatically.

The result for brands is a quick setup, increased catalog visibility & higher ranking in Google free listings, and a stronger return on ad spend (ROAS).

Note: Our support team is available 24/7 via chat & email and will get back to you within 1 business day

1. Setup Wizard

Our Setup wizard helps you easily create or connect to your existing Google Merchant Center and Ad Accounts in a few clicks.

2. Automatic Product Attribution Enrichment

At installation, all products are analyzed by the LimeSpot AI engine to extract their attributes (e.g. Type, Size, Color, Style, Material, Age, Gender) for an enriched product feed. In addition to the standard attributes required by Google, we also extract & apply additional industry-specific attributes to your products. For example for a Fashion Apparel & Clothing product we extract values like Material, Occasion, Wash, Length, Use, Matching Style, Pattern, etc.

3. Product Attribution Diagnostic & Fix

Getting your products approved on Google can be challenging. LimeSpot validates your products & helps you fix them before publishing to Google. This provides an average of 95% product approval across our clients.

4. Free Listings Optimization

Enriched & error-free products get the highest ranking (similar to SEO) on Google providing higher visibility & best conversions even on the free listings.

5. Continuous Syncing

LimeSpot tracks all product/variant additions and updates in your online store and automatically synchronizes them onto your Google Merchant Center feed & Shopping Campaigns.

6. Paid Ad Campaign Creation and Enrichment UI

Create Shopping Campaigns enriched with your customer behavioral data. You can manually select the products for each campaign or let LimeSpot dynamically assign based on your store behavior (e.g. Most Popular, Trending or New Arrivals). Your campaigns are continuously synced with latest details, and will show the right products to the right person at the right stage of their journey.

*In Europe, Smart Shopping campaigns can be used with any Comparison Shopping Service (CSS) you work with. The ads will show on general search results pages and on any other surfaces the CSS has opted in to.*

Integrates with

  • Google Shopping,
  • Review Apps,
  • Google Ads,
  • Merchant Center

Media gallery


Pricing 15-day free trial

See all pricing options



If Ads Spend exceeds your pricing tier range, you will be charged the prorated amount at the end of your billing cycle.

  • Easy Setup  
  • Product Attribution, Diagnostics & Fix
  • Product Feed Sync
  • Google Smart Shopping Campaigns
  • Up to 10,000 Product Variants



If your monthly Shopping Ad Spend exceeds $30,000, please contact us for customized pricing!

  • Real-time Audience Segmentation
  • Google Standard Shopping Campaigns
  • Preset Campaign Templates
  • Unlimited Product Variants

* All charges are billed in USD.
** Recurring charges, including monthly or usage-based charges, are billed every 30 days.

4.2 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.

  • 5 of 5 stars
    75% of ratings are 5 stars
  • 4 of 5 stars
    0% of ratings are 4 stars
  • 3 of 5 stars
    0% of ratings are 3 stars
  • 2 of 5 stars
    25% of ratings are 2 stars
  • 1 of 5 stars
    0% of ratings are 1 stars

Most recent reviews

Bicycle Warehouse

I've been meaning to set up Google Shopping Ads for quite awhile now, but it never quite made it to the top of our to do list. Now I wish we'd got going sooner. LimeSpot took the time consuming aspects of setting the feeds up and has had an amazing ROI - I'd highly suggest it to anyone using Shopify, especially if you have a larger catalogue of products. Their support team has been a great help.

Developer reply

May 17, 2021

Thank you for taking the time to give your feedback. We really appreciate it.


This app requires you to create a new Merchant Centre account which is not explained anywhere. With invasive code and additional requirements, I can't recommend this at all, given that this is as far as I got after two days of trying to set this up.

Developer reply

March 30, 2021

We are very sorry about your disappointment. We wished you had discussed your concern with our 24/7 support staff via chat, so we could get your issues solved immediately. It’s important to us that our customers are more than satisfied.

The reason LimeSpot creates a new Merchant Center account is that all our Merchant Center management and optimization is automatically done by our AI engine, which needs to have full control over the account, therefore we avoid co-existing with other feed management software to prevent conflicts.

We are not sure what you are referring to by "invasive code", but if you are concerned about the LimeSpot Storefront Javascript code on the online store, that is also for the purposes of tracking your store behaviors and training the AI engine to be able to deliver the unique performance that LimeSpot Shopping Ads has been able to provide to our customers (500%-3000% ROAS). The script also keeps your LimeSpot Audience Segments in sync with your Google Audience lists, which is another unique offering that helps you with granular retargeting. The Script is 100% SEO compatible with no effect on your store performance.

Great customer service during the process on setting up the app. I do look forward to successful campaigns

Developer reply

February 16, 2021

Thank you for the wonderful review and for taking the time to share your feedback. Our priority is customer service and we are ecstatic that we met that mark! Kind folks like you make our job a pleasure.