Loss Leader

About Loss Leader

The Loss Leader app makes customer acquisition tactics used by leading direct-to-consumer brands accessible to merchants of all sizes. Our seamless Shopify integration allows you to acquire new customers from our user base while clearing out old catalog items. Acquire new customers from a new channel with millions of users, without ad dollars. Only pay commissions if your product is sold.

How does shopping on our liquidation marketplace work?

Tophatter is a customer acquisition platform that uses well known overstock auction tactics to liquidate inventory. Product categories include electronics, fashion & beauty, home goods, garden supplies, jewelry, and more. Add your lots to our constantly growing inventory.

Customers who win products on Tophatter are directed to your checkout flow, all sales are final. Since all customers checkout through your store, you capture all of their information for remarketing and email engagement.

How does selling with Loss Leader work?

• Sync your product catalog and select products & quantities to liquidate using Tophatter auctions.
• Auction winners are sent directly to your store for checkout.
• Track & manage your products, orders, earnings and new customers

Start using your excess inventory to bring new shoppers to your Shopify store. Install the Loss Leader app today!

Loss Leader is currently available for established Shopify stores in the US. Loss Leader requires shipping from a US-based warehouse with delivery within a maximum of 15 days, and prices in $USD.

Stores must use Shopify checkout, include shipping times and a valid contact page, and all stores and products must follow our requirements found in the FAQ under Resources in Support.