Related categories

Bold Loyalty Points & Rewards

Flexible loyalty program. Earn points, get unique rewards

Free plan available. Additional charges may apply.

App highlights

  • Seamless workflow: use directly in Shopify admin

Key values section

Customer loyalty

Create a loyalty program that motivates customers to spend more to reach rewards, and then shop again to use them.

Referral program

Turn your customers into advocates by rewarding them for bringing you new business and incentivizing new customers to start buying from you.

Seamless experience

Give members full access to your program with a customizable widget that also showcases your rewards to every visitor.

App details

Bold Loyalty Points & Rewards

Bold Loyalty Points & Rewards

Bold Loyalty Points allows you to create a retention program in minutes that motivates customer to earn points and then come shop with you again to use them. Your members earn points by:

  • Purchasing products
  • Sharing your store on Twitter or Facebook
  • Referring new customers
  • Signing up
  • Joining tiers (like gold, silver, and bronze) when they reach point milestones

When customers earn points, the app automatically notifies them by email, reminding them to visit your store and shop again. You can also reward customers with points on their birthday: Send them a birthday email with bonus points so they know you value their business while also encouraging them to visit your store.

Once members have collected enough points, they can redeem them for:

  • Percentage discounts
  • Dollar amounts off
  • Free shipping
  • Custom rewards like limited-edition items, product samples, charitable donations, or anything else you’d like to create.

Storefront widget

Loyalty Points displays a widget on every page of your store to give customer access to their membership. It also shows them how many points they have and how close they are to earning their next reward.

To non-members, it showcases your program by displaying sign-up rewards and other benefits. The widget is fully customizable to your store and brand, including colours, icons, and all the text visitors and members see.

Campaigns

Use bonus point events or point multipliers to help push sales campaigns, motivating your customers to shop at your store so they can rack up points.

Sending an email blast about one of your best sales of the year? Add a points multiplier campaign that gives customers an extra incentive to spend more on every order they make.

Referral Program

Let your existing customers spread the word with a custom, easy-to-share referral link they can send to friends and family or share on social media. You can also offer incentives to new customers, reward existing customers for successful referrals, customize your program with minimum purchase amounts, and more!

Customer Journeys - NEW!

Install Bold Brain (free) to better understand the relationship customers have with your store and how that relationship progresses over time. We'll automatically track and segment your customers based on their behavior, from awareness to consideration, acquisition, retention, and finally, advocacy. Export this data into the marketing solution of your choice to better target audiences with messaging and offers that will move them down the sales funnel.

Works with

Bold Brain, Bold Product Options, Bold Upsell, Bold Memberships, and Bold Custom Pricing

Launch date

Fits seamlessly into

  • Point of Sale

Integrates with

  • Bold Brain
Bold Loyalty Points & Rewards

Bold Loyalty Points & Rewards

Bold Loyalty Points allows you to create a retention program in minutes that motivates customer to earn points and then come shop with you again to use them. Your members earn points by:

  • Purchasing products
  • Sharing your store on Twitter or Facebook
  • Referring new customers
  • Signing up
  • Joining tiers (like gold, silver, and bronze) when they reach point milestones

When customers earn points, the app automatically notifies them by email, reminding them to visit your store and shop again. You can also reward customers with points on their birthday: Send them a birthday email with bonus points so they know you value their business while also encouraging them to visit your store.

Once members have collected enough points, they can redeem them for:

  • Percentage discounts
  • Dollar amounts off
  • Free shipping
  • Custom rewards like limited-edition items, product samples, charitable donations, or anything else you’d like to create.

Storefront widget

Loyalty Points displays a widget on every page of your store to give customer access to their membership. It also shows them how many points they have and how close they are to earning their next reward.

To non-members, it showcases your program by displaying sign-up rewards and other benefits. The widget is fully customizable to your store and brand, including colours, icons, and all the text visitors and members see.

Campaigns

Use bonus point events or point multipliers to help push sales campaigns, motivating your customers to shop at your store so they can rack up points.

Sending an email blast about one of your best sales of the year? Add a points multiplier campaign that gives customers an extra incentive to spend more on every order they make.

Referral Program

Let your existing customers spread the word with a custom, easy-to-share referral link they can send to friends and family or share on social media. You can also offer incentives to new customers, reward existing customers for successful referrals, customize your program with minimum purchase amounts, and more!

Customer Journeys - NEW!

Install Bold Brain (free) to better understand the relationship customers have with your store and how that relationship progresses over time. We'll automatically track and segment your customers based on their behavior, from awareness to consideration, acquisition, retention, and finally, advocacy. Export this data into the marketing solution of your choice to better target audiences with messaging and offers that will move them down the sales funnel.

Works with

Bold Brain, Bold Product Options, Bold Upsell, Bold Memberships, and Bold Custom Pricing

Launch date

Fits seamlessly into

  • Point of Sale

Integrates with

  • Bold Brain

Pricing

Free

Free

  • Up to 200 members (customers with points)
  • Up to 3 rewards
  • Offer points for signups, purchases, social sharing
  • Customize widget
  • 1 active campaign

Starter

$29/month

$0.05 per member above 500

  • Includes 500 members
  • 6 rewards, 2 campaigns
  • 1 custom reward
  • Custom widget & icons
  • No Bold branding
  • Customer tiers
  • Referral program
  • POS Integration

Growth

$199/month

$0.03 per member above 5,000

  • Includes 5,000 members
  • Unlimited rewards
  • Unlimited active campaigns
  • Unlimited custom rewards
  • Customize all widget Icons

Enterprise

$499/month

$0.02 per member above 25,000

  • Includes 25,000 members

* All charges are billed in USD.
** Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Reviews

3.7 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.

Counts per rating level
  • 66% of ratings are 5 stars
  • 11% of ratings are 4 stars
  • 6% of ratings are 3 stars
  • 7% of ratings are 2 stars
  • 10% of ratings are 1 stars

List of reviews

Filter and sort reviews

  • Zenbarn Farms

    Location United States
    Time spent using app Over 1 year

    Great app for our rewards program. Jeff provides great customer service and quickly resolved my inquiry!

  • malingmouse

    Location Singapore
    Time spent using app Almost 2 years

    I’ve used this app for a while and it’s fairly decent for what it does. But In the past 2 months there’s a bug in the app that causes some features to be missing such as entering birthdays and claiming points. Since that’s the whole point of a loyalty programme. When sent a ticket, I was told I would be given an update but I was not. I asked for an update a few days ago and was told “we have been closed for holidays”. It seems bold took the whole month of Dec off or something because the problem was before this and nothing has been changed. To pay $30 a month to have it not working properly or worked on is low key a scam. I wouldn’t recommend installing the app until it’s fixed. It’s going to be very hard for me to change app so I’m giving it more time. I will update if there’s any improvement.

  • Eyefood Factory Australia

    Location Australia
    Time spent using app 11 months

    UPDATE - TO READ
    The app currently suffers a major bug which not allows clients to convert their points, use their promo code and enter their birthdate to get bonus points. This has a major impact on sales that involve loyalty features. I have been told by customer service that problem is know and impact many stores and because of Black Friday/Cyber Monday 'they are very busy at working on other apps'. Hence they cannot give us a timeline for a patch. So guys, you recognise your app is not working an most of your clients stores, that black friday and cyber Monday are at the corner and your are not making a patch a priority ? ....what else do you need to shake up your dev team ???? I strongly suggest other stores not to install this app while the bug is there. For your info, the last issue I have reported more than 12 months ago has never been resolved too as the 'dev team was busy with other apps at that time too'. It seems that BOLD let this app die.

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