Machine Labs ‑ Email Marketing

Machine Labs ‑ Email Marketing

by Machine Labs

Easy email marketing, pop-ups & reports to boost your sales

5.0 of 5 stars(22 reviews)

Automate & Boost Your Sales

Leave the data analysis and email segmentation to us. We make it easy to engage customers with pre-made email flows to get them buying again

Generate AI Written Content

Never run out of ideas! Our AI powered Inspiration Tool generates original subject lines, preview text and email content that sells more.

Understand The Big Picture

Monitor cohort analysis and measure satisfaction with our automated NPS survey to understand how best to attract and retain your customers.

About Machine Labs ‑ Email Marketing

We grow your business

7x Revenue Increase

Send ultra-tailored communications with our 52 segments to increase your revenue by 700%. Target high spenders with premium products, only send offers to customers that respond to them and avoid contacting regular refunders.

55% Conversion Increase

Let our automations do the work for you. Send trigger-based emails to recruit, retain and reactivate your customers, increasing your CTR by 150% and your conversions by 55%.

12% Higher Open Rate

With strict anti-spam technology in place, we ensure your email gets delivered straight to the inbox. Get your message seen and opened, up to 12% more than other marketing solutions.

98% Increased Pop-up Conversions

Our users have seen their conversion rates double with our fully customizable pop-ups. Grow your database and use our lead conversion and win-back automations to boost your sales.

3 Hours A Week Saved

Our AI powered inspiration tool generates your subject lines, preview text and email content at the click of a button. You can also automatically populate a grid of new, trending, top sellers or random products at the send time of your emails, giving you more time to concentrate on the fun stuff.

All the features you can't market without

  • Easy & intuitive drag n drop email builder
  • 100s of theme & layout templates
  • Human-like text written for you
  • 500,000 Royalty free images & gifs
  • Pop-ups
  • Integrated Shopify products & smart product recommendation
  • Ready-to-go-automations
  • NPS Survey
  • 52 Pre-made mailing list segments
  • Emails previews on all major devices
  • High deliverability rates
  • Real-time advanced reporting
  • Find out how much a customer is worth
  • Discover which magnet products attract your best customers and the terminal products that lead to customers never buying again.

We help you contact the right customers, at the right time, with the right offer.

Increase your orders, create campaigns that convert, save hours of time and turn your marketing plan into an automated sales engine.

Seamless Start-up

  • A 1-click integration imports all your historic order data and live Shopify products.
  • Input your sales targets and smash them with each campaign contributing to the bottom line.
  • Make life easier with our user-friendly interface, built-in AI and 5-star support.

Send Better Emails

  • Our emails are designed to drive traffic to your store and increase conversions.
  • With 52 pre-made segments, ready-to-go automations and email previews your communications will look great and make your customers feel valued when it matters most.

Stay on top of the numbers

  • Understand which campaigns convert, how your cohorts are performing and how much you can spend to recruit a customer.
  • Get the metrics that matter and rocket your sales.

Integrates with

  • Google Analytics,
  • Google Forms,
  • Personal Discount,
  • Typeform

See the app in action

Explore how the app works in an example store.

View example store

Media gallery


Pricing 14-day free trial

See all pricing options

Free Plan


  • Free for up to 1,000 contacts

  • 15 sends per contact

  • 100s of templates

  • Pre-made automations

  • Access to all features

  • No Machine Labs logos

Pioneer Plan


  • Pricing per contact count with no hidden fees

  • $35 up to 2500 contacts

  • Access to all features

  • Free merch

  • All plans get 5* live support

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

5.0 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.
  • 5 of 5 stars
    100% of ratings are 5 stars
  • 4 of 5 stars
    0% of ratings are 4 stars
  • 3 of 5 stars
    0% of ratings are 3 stars
  • 2 of 5 stars
    0% of ratings are 2 stars
  • 1 of 5 stars
    0% of ratings are 1 stars

Most recent reviews

Debra's Passion Boutique

Excellent app. So happy to have found this! I used to spend four times as much on an email system, this one does the best. Fastest customer service located in Scotland, best time to reach is in the am. I love the GIF option, it makes my emails so cute. I add my rows, add my options, can make segments and templates and save them. It's an easy read admin and easy to find my sales report and customers coming in under my amazing pop up! I am so in love with this app.

Revive Wear

I used this app to help with subscribers. I like the suggestions for email headline examples as it saves me a lot of time from researching to increase the email open rate. Set up was quick and easy with the guided messages.

Cocorose London

Quick history. We've been using Mailchimp for over 13 years. We have a team that really MC, but an owner of the business .. ok me .. who is very keen to move away, particularly since we have made the move from Magneto to Shopify. We've been talking with Machine Labs since summer 2020, and have been using the App for 6 weeks now. This feels the the right Mailing App to settle on. Templates are good, easy to build, the admin is easy to understand and use. However I can not stress enough that access to the Support and the Team is second to none. There is no reason for any business not to at least try this mailing solution - the support is 1st class. The Business actually listen to clients and are open to developing new solutions. I know they are working on continual improvements and features. One big heads up is their sales attribution, ML are 1st click, where as others can be still attributing sales 5, 7 & even 30 days later. What this means is that the campaign revenue performance many not appear as good, but you can see the sales on your 'direct' channel and Machine Labs are not over charging you based on the ROI. Its very transparent. Down load it and try it is our review.