MagnifyProfit

We have used the MagnifyProfit app for 3 months and found it incredibly helpful.
The acquisition analysis (Ads) report consolidates ROAS data across all platforms, making it easy to understand performance in one place. It also highlights the breakeven ROAS for each channel, which helps us clearly see where we should increase ad spend and where to cut back.

In addition, the income statement simulation feature gives us a forward-looking view of our business. Being able to project growth over the next 24 months is a valuable tool for planning and decision-making.

With MagnifyProfit, I get real-time Break-Even ROAS updates for each campaign—all on a single page. No more logging in and out of different ad accounts or wasting time to piece together performance data. In seconds, I can see which campaigns are profitable, which ones need improvement, and where my spending delivers the best returns. It’s a clear, time-saving way to keep my focus on profitable results.

Before using MagnifyProfit, I knew I needed to scale my business by increasing the ad budget while maintaining campaign performance. However, I never knew the exact threshold to balance marketing efficiency with growth. MagnifyProfit solves this challenge by providing Break-even ROAS and Break-even Sales metrics.

MagnifyProfit has given me the clarity I was missing. My marketing agency did a good job, but they didn’t know my store’s exact cost structure—like shipping fees and product costs—and neither did I. Now, with MagnifyProfit’s real-time monitoring connecting to all my cost data, I see my ad returns over actual costs every day. It’s been a total game-changer for my Shopify store!

It took some effort to input all my fulfillment expenses and fixed costs like rent and salaries, but it was definitely worth it. Now that I have my break-even ROAS, I can effectively monitor and optimize my ad performance across Meta and Google.