Related categories

MailerLite Classic

Powerful popups & personalized emails.

Shopify app insights
  • Popular with businesses in the United States

Free plan available

Key values section

Data sync and sales tracking

Sync customer data and purchase history from Shopify to MailerLite, and track new sales revenue generated from your MailerLite campaigns.

Subscribe pop-ups

Grow your subscriber list with custom pop-ups that encourage visitors to sign up for your newsletters and promotions.

Automation triggers

Build stronger relationships and encourage repeat business by sending customers highly-relevant emails triggered by their recent purchases.

App details

MailerLite Classic

MailerLite Classic

About MailerLite

MailerLite is an email marketing platform with an intuitive UI that’s easy to use, and offers advanced marketing tools, professional email deliverability and useful integrations.

Use MailerLite to design beautiful newsletters and eye-catching pop-ups. Deliver targeted campaigns using segmentation, stay connected with your customers, and set up automated e-commerce campaigns to promote new products, win back lost sales and grow your business.

MailerLite’s friendly 24/7 customer support is staffed with real people and is always ready to answer your questions and help you succeed.

The best part – you can tailor your MailerLite experience to fit your business by choosing a plan based on the features you need, like a custom HTML editor, unsubscribe page builder or dedicated IP addresses.

MailerLite makes it easy for you to:

  • Sync your Shopify customers and newsletter subscribers to your MailerLite account.
  • Store all your customer data from Shopify, like Email Address, Name and order information.
  • Automatically create segments in your MailerLite subscriber group based on the data from Shopify, such as First-time Customers, Customers with 0 Purchases, High-spending Customers ($500 and more), Repeat Customers (5 times and more), High-spending Repeat Customers, etc.
  • Track revenue and see how your emails directly affect sales so you can optimize your email content to sell more. Import all your product details from Shopify in seconds. Images, links, and text are integrated directly into MailerLite’s drag & drop newsletter builder.
  • Send your customers automated messages and offers that are triggered by their recent purchase behaviors.
  • Set up abandoned cart emails to re-engage customers who leave their carts without making a purchase.
  • Create free landing pages and pop-ups to help you grow subscribers, feature new products and sell more.

MailerLite Anti-Spam Policy and Approval Process

MailerLite allows you only to send permission-based emails. This means that everyone on your subscriber list must opt-in to receive emails from you.

All new MailerLite accounts go through an Approval Process where you have to provide some details about your business and how you collect subscribers. One of the requirements is to provide your business website domain, which you can verify with an email.

Launch date

Integrates with

  • MailerLite
MailerLite Classic

MailerLite Classic

About MailerLite

MailerLite is an email marketing platform with an intuitive UI that’s easy to use, and offers advanced marketing tools, professional email deliverability and useful integrations.

Use MailerLite to design beautiful newsletters and eye-catching pop-ups. Deliver targeted campaigns using segmentation, stay connected with your customers, and set up automated e-commerce campaigns to promote new products, win back lost sales and grow your business.

MailerLite’s friendly 24/7 customer support is staffed with real people and is always ready to answer your questions and help you succeed.

The best part – you can tailor your MailerLite experience to fit your business by choosing a plan based on the features you need, like a custom HTML editor, unsubscribe page builder or dedicated IP addresses.

MailerLite makes it easy for you to:

  • Sync your Shopify customers and newsletter subscribers to your MailerLite account.
  • Store all your customer data from Shopify, like Email Address, Name and order information.
  • Automatically create segments in your MailerLite subscriber group based on the data from Shopify, such as First-time Customers, Customers with 0 Purchases, High-spending Customers ($500 and more), Repeat Customers (5 times and more), High-spending Repeat Customers, etc.
  • Track revenue and see how your emails directly affect sales so you can optimize your email content to sell more. Import all your product details from Shopify in seconds. Images, links, and text are integrated directly into MailerLite’s drag & drop newsletter builder.
  • Send your customers automated messages and offers that are triggered by their recent purchase behaviors.
  • Set up abandoned cart emails to re-engage customers who leave their carts without making a purchase.
  • Create free landing pages and pop-ups to help you grow subscribers, feature new products and sell more.

MailerLite Anti-Spam Policy and Approval Process

MailerLite allows you only to send permission-based emails. This means that everyone on your subscriber list must opt-in to receive emails from you.

All new MailerLite accounts go through an Approval Process where you have to provide some details about your business and how you collect subscribers. One of the requirements is to provide your business website domain, which you can verify with an email.

Launch date

Integrates with

  • MailerLite

Pricing

Free

Free

  • 1-1,000 subscribers, 12,000 emails per month

1,000 subscribers

$10/month

  • 1-1,000 subscribers, unlimited emails

* All charges are billed in USD.
** Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Reviews

2.9 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.

Counts per rating level
  • 50% of ratings are 5 stars
  • 2% of ratings are 4 stars
  • 4% of ratings are 3 stars
  • 8% of ratings are 2 stars
  • 36% of ratings are 1 stars

List of reviews

Filter and sort reviews

  • Ottoman Jewels

    Location Pakistan
    Time spent using app 11 days

    I had seen very low ratings for the mailerlite app on shopify but thought how bad could it be and still went ahead with it. 09 days later, I realized that I just lost money and time on this app and nothing else. I paid for a list of 13,000 suscribers and then was told need to verfy the list. In batches first had to verify 2500 contacts and upon an open click of above 5% I could get to test another 2500 contacts. Once test resulted in a high bounce rate, which then according mailer lite meant I had to get my list verified. Their system showed me a value of 81$ to get my list verified and I was told by them not to use a free option. Obviously after wasting so much time and effort I said I want to shut my account as this is is agonizing, upon which I was told it is not in their policy to offer a refund. That is $75 down the drain and my first 1 star review in my life.

    Developer reply
    March 29, 2022

    Hi Ottoman, we'd love to dive further into your case and have a chat about it! If you could email us a feedback@mailerlite.com with some extra details of your account, I can have a look further.

    - Lay

  • socque-paris

    Location France
    Time spent using app 7 months

    App is ok but customer service terrible, it gets a number of follow ups to have an answer... this is annoying

    Developer reply
    December 10, 2021

    Hi there, such a shame to hear about this experience! I would love to dive in on this - if you haven't already, please email us at feedback@mailerlite.com

  • So Fontsy

    Location United States
    Time spent using app About 2 years

    This app continues to perform poorly. We have been using Mailerlite for years and shopify for about a year. During the year we've been using the ML > Shopify integration we constantly have to reconnect the app b/c it stops showing ecommerce details for our campaigns and workflow automations. This is EXTREMEly frustrating as it's impossible to get an idea of how well our campaigns are performing when we have no ecommcere tracking. We also can't tell if it's working well or at all when it comes to using shopify tags for our customers/subscribers b/c it's so unreliable. The support is maybe the only thing that's worse than the app. I have put in tickets for this almost on a weekly basis for probably more than a year.

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