Marsello: Omnichannel Loyalty

In some ways, Marsello is great, but I am regularly surprised by the absence of features that I would consider to be standard, especially given the hefty price tag that Marsello comes with.

- There is no way to offer bonus loyalty points for the purchase of a specified product. Read that again.
- The email campaign editor can't pull live data from Shopify. If you want to feature products in an email, you'll be spending a lot of time copy-pasting data from your Shopify store into Marsello. If you're coming from the native Shopify email tool, it'll feel like a significant downgrade.
- Due to limitations in how Shopify performs discounts, something as simple as a reward that offers 100% off of a specified product is not possible. Instead, Marsello performs an order discount with a hard-coded value, which results in unexpected tax calculations and the need to revise discounts in Marsello whenever product prices change in Shopify. While this is largely a Shopify problem, Marsello has not kept up with the latest changes on Shopify's end, such as the option to combine discounts.

Positives worth acknowledging:
- Support is quick to respond to my requests (I am in GMT-3).
- The default customer segments are useable and easy to understand.
- Custom segmenting is intuitive.
- Multi-site reporting is well-done.

Installs easily, simple to customise and seems to work well. We have had a good response so far. This loyalty app is also the most fairly priced and best value for money out of the ones we have tried. All good!

www.lansdowncountry.co.uk

I have cancelled this app but I still need to pay the monthly fee? can you pls tell me why???? This shouldn't be happened. pls don't charge me for anything as I don't use your app anymore. I put it on inactive by 30 July and wasn't available on my website since that time. This is illegal!!!

super easy set up,easy use and amazing GUI

Very good to improve sales and keep the customers engaged and focussed.

*EDITED TO CLARIFY*: Doesn't work if you have mailchimp *popup signup form* installed. Support responds quickly, but so far they've just responded with "it doesn't work with mailchimp's *popup*, youll have to disable one or the other." and no actual fixes. I wouldn't pay for this app, but I'll continue to use the free part since shopify apps charge way too much for simple functionality, and I can't find anything else worth the cost.

It is quite easy to use actually, I liked how it boosted my sales in a limited amount of time, you really need to get this app as soon so possible

We looked high and low for the best combination of loyalty program + email automation, and with Marsello — we feel like this is the one for our shop (https://lovefortheplanet.com). We just installed it recently, but here are a few brief observations:

- This is high quality software. It's all about the beautiful details; the colors, the clean UI, the intuitive design — you can tell that this product is crafted with love and I'm excited for a long partnership here. Life is too short to use crappy software — and Marsello is a delight for the eyes and a pleasure to use.

- Support is great. They respond in a timely and courteous fashion, and always give me the answers I need.

- The future looks super-bright here; I'm excited for the ability to natively advertise through this platform, and I look forward to automating our marketing as much as we can!

i love how easy it is to use and it have a very colorful interface. it is one of the most helpful apps i have, now only if i coudl get more customers and better marketing.

If it's too good to be true - it usually is. I am sad that I need to update this review and warn against using Marsello for the short term. The email campaign feature is garbage. Two weeks in a row now it has crashed after attempts to send strategic marketing messages to segmented customers. I have worked with the developers but unfortunately responses are not timely (24 hours +). The rewards program is adequate for the current price point but without an effective email marketing integration you are restricted in the strategies you can deploy to exploit the program. There's no point having a rewards program for the sake of charity. One hopes the developers at Marsello know what they're doing but if they do, they are doing it at the expense of people like me. (well, not anymore)