Marsello

Marsello

by Marsello

Sell more with email, SMS, rewards programs, recommendations

4.5 of 5 stars(304 reviews)

Encourage Customers to Shop

Everything you need to capture in-store and online visitors' details, motivate them to shop, and then bring them back again and again.

Sell More with Automation

Deliver targeted and timely marketing that gets customers shopping again. Drive sales with SMS, email & product recommendations.

Increase Sales and ROI

Watch your repeat purchase rate, customer spend and ROI grow with results you can trust, accurately tracked via your Shopify integration.


About Marsello

Marsello combines data-driven automation, email, SMS, product recommendations, & loyalty programs to deliver smart, targeted marketing that gets results. Marsello retailers see an average of 44X ROI.

Grow your business with the complete marketing toolbox for Shopify:

*New* Shopify POS Product Recommendations

Increase your average order value with product recommendations front-and-center in Shopify POS, making it easy for staff to up-sell with recommendations customers will love. Marsello's AI looks at the products added to the sale & instantly populates recommendations based on what similar customers have frequently bought together with these products.

Retain loyal customers with a loyalty rewards program

Motivate repeat purchases, referrals, product reviews & social activity with a custom loyalty & referral program. Automatically reward points & redeem rewards with ease through your Point-of-Sale & eCommerce store.

Drive sales with email & SMS campaigns

Design professional-looking campaigns with Marsello's easy drag-and-drop builder. Perfect for announcing new stock, running a sale, & promoting products.

Automate emails & SMS

Reach customers when it counts. Get customers shopping with perfectly timed emails & SMS, triggered by their shopping behavior. Welcome first-time shoppers, win back at-risk customers, reward your best customers, recover abandoned carts, say happy birthday & more.

+more features, like sign up forms, customer feedback collection, referral programs, double points campaigns, & more.

Why Marsello works to deliver real results:

Increase your marketing ROI

Powered by your eCommerce & POS, Marsello does the smart work for you, crunching the data from customer behavior in-store & online so you can deliver targeted & timely marketing that gets results. Watch your repeat purchase rate, customer spend & ROI grow.

Turn visitors into customers & customers into repeat customers

Marsello is your all-in-one marketing app, with everything you need to sell more instore & online. Now you can easily create an effective omnichannel customer journey that increases spend & loyalty.

Sell more with targeted & timely marketing

Take the guesswork out of marketing with best-practice loyalty program & email templates, & triggers that are ready to go, helping you run effective automated marketing that reaches the right customers at the right time.

Customization that strengthens your brand

Whether it’s an SMS or email arriving in their inbox, or your loyalty & referral program, you can customize designs & messaging to make your marketing your own & let your brand shine.

Integrates with

  • Vend,
  • Kounta

See the app in action

Explore how the app works in an example store.

View example store

Media gallery

Works with

  • Shopify POS

    Shopify POS

    Use this app while selling in person with Shopify point of sale.

    View more POS apps

Support

Free to install

Paid plans starting from $49/mo, based on number of subscribers and POS/eCommerce sites connected.

4.5 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.
  • 5 of 5 stars
    91% of ratings are 5 stars
  • 4 of 5 stars
    3% of ratings are 4 stars
    (9)
  • 3 of 5 stars
    1% of ratings are 3 stars
    (4)
  • 2 of 5 stars
    1% of ratings are 2 stars
    (4)
  • 1 of 5 stars
    4% of ratings are 1 stars

Most recent reviews

RRIZE Cosmetics™

Great app, with plenty of customization option. Made my business really stand out from the crowd....

Activist Skincare

This app is so much more customizable than all the other rewards apps I've tried, and their customer service is great!

Developer reply

October 15, 2020

Thanks for the lovely feedback. We are big believers in customizing your loyalty marketing to suit your business, so that's great to hear!

Surf the Greats

We used Marsello with our ecommerce website for a couple of years and have been happy with the service and the platform. A couple of months ago, they introduced a new pricing scheme and put our account on hold so we couldn't access any of our data until we upgraded our plan. Unfortunately, there was no way for us to upgrade our plan other than contact customer service using their chat. A week went by with one message a day being answered and in the end we weren't able to upgrade our plan ($29 per month) because we had been loyal customers for a long time and our plan had been grandfathered and was being discontinued. Their customer service advised us that they would have to convert our plan to the free version and we would have to sign up again to the pro version which started at $49. A quote was provided based on the number of customers we had which was higher than previously but still realistic considering the company's growth and new added features. Once we were able to upgrade to the pro membership level, our new monthly fee was $299. We were told that we were being charged for 4 sites plus the customer base we had when in fact we've always only had one site. The bottom line is, our account was frozen and forced to upgrade from $29 to $299 a month. We are a small business tried to work with and support another small business, but it's become clear that Marsello has found a way to increase their pricing without taking into consideration the scalability of their longtime customers. Our interaction with their customer service has been nothing but frustrating and we decided to leave the platform and sign up with one of the other several great options available through the app store. It takes a great amount of time and effort to create and nurture a fidelity program. Before choosing one for your business, make sure it's one that will allow you to scale in a fair and realistic way and you are not forced into a plan that is 10x more expensive than what you signed up for—which is what Marsello has done to us.

Developer reply

October 1, 2020

Thanks for getting in touch with your feedback. Our co-founder Matt has reached out to help get your pricing sorted with only the sites and customers you want to market on your plan. We can disable sites you don't want.