Create blog posts that convert
Write performant content guided blog post templates to drive more traffic, leads, and sales. Also add conversion tools existing content.
Full-funnel content analytics
Discover what content delivers the most traffic, engagement, subscribers, and sales. Make data-driven decisions at all stages of the funnel.
Licensed content library
Save time while fueling your marketing channels with engaging licensed content, instantly-publishable from our library of 12,000+ articles.
About Blog Creator
Create content that converts
Write blog posts optimized for engagement and conversions Instantly embed product listings and subscriber forms to turn readers into buyers and subscribers.
Engage and understand your audience
Save time while fueling your marketing channels with engaging licensed content, instantly-publishable from our library of 12,000+ articles. Rapidly discover the content topics that resonate most with your varied segments.
Distribute, Measure, and Strategize
Easily share your content with your Facebook followers and email subscribers. With Matcha insights, measure what content drives the most traffic, engagement, subscribers, and sales to make data-driven decisions.
Empower your blog to build your community and grow your business with Matcha, the first CMS and blog creator built for ecommerce.
- Rapidly create blog articles optimized for your ecommerce goals of driving traffic, sales, and email conversions. Publish instantly to your Shopify blog or schedule for future publication.
- Segment your email list based on reader interest and embed beautifully formatted content previews into your targeted Mailchimp or Klaviyo Campaigns.
- Schedule your content for distribution to your Facebook Business Page
- Save time while consistently engaging your audience with instant publication from Matcha’s library of 12,000+ licensed articles from premium publishers.
- Measure the impact of your blog content on traffic, revenue, and email generation to inform your content strategy across the full marketing funnel.
Pricing 7-day free trial
External charges may apply. These charges are billed by the external provider and won’t appear on your Shopify invoice.
Create and schedule blog posts
Embed product and collections
Add content to email and social
Full-funnel blog analytics
Access to library of 12k licensed articles
Customize licensed content to fit your brand
Publish 1 article/mo from the library
Publish 2 articles/mo from the library
Publish 4 articles/mo from the library
* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.
Most recent reviews
Looks good at first glance, but still needs a lot of work if you want to use it on a heavy-duty blog. The content archive is bland and uninteresting. Adding related products to your blog posts doesn't work well: If I add a collection, it adds EVERYTHING in that collection. So I might have 50 products at the end of my blog post, all with CTA buttons, as well as a dropdown for product variants. That's not great. I want to just add a handful of products, or display them in a carousel, and I definitely don't need a dropdown for product variants in my related products. Even if you're savvy enough to write custom CSS to edit your Shopify theme, you can't change the look and feel of the product variants, because the CSS of Matcha is so poorly written (!Important tags on every.single.property). Product support is rather slow. The whole product is just lacking the extra level of attention to detail that separates good products from great products
Thank you for taking the time to leave a review! We’d like to address a few of your concerns.
-We’re iterating on product listings and appreciate the feedback (we’re a
young app and rely on it!)
-The support lag was from a difference in time zone, and we’re increasing our
transparency around office hours so that customers know when they can
expect a reply.
-The content library has been valuable for a lot of time-strapped businesses,
but does require topic-brand alignment.
We appreciate you giving Matcha a try, and hope it will be of more value to you in the future.
Zen + Ether
I cannot give Matcha enough stars. If you have a store, you need a blog; and if you have a blog you need to get Matcha. Matcha provides very valuable analytics on your blog content so you know which pieces of content are bringing you the most value. I signed up with Matcha because I was looking for ways to lock pieces of content and I found out, to my pleasant surprise, that they have a huge library of content that you can use to supplement your own written content. Also, the support they provide is stellar and the tons of free training they provide on advertising your content is priceless. I tested out their content to see how well it would convert and within 2 days of publishing an article from their library and advertising it on Facebook, I received over 100 reads on the article and more than 8 shares on Facebook for as low as 0.09c per click. It may not sound like a lot to many but I couldn't even achieve that much traffic (at that price) with advertising a product post on FB for a month. Content is key in eCommerce because you really need to engage with customers. Writing a blog is a start but Shopify does not have any method to help you track your hard efforts. I love the Insights that Matcha provides on each piece of content and you can also add products to your posts through Matcha and they can track the performance of that too. I could go on forever about what I love about Matcha but bottom line is I highly recommend this app. It's worth every penny!
I already uninstalled the Matcha app but there is still code in my site! I found the liquid file for Matcha and removed it but now it's causing errors.
Thank you for taking the time to leave a review.
Our team reached out via email to assist with the removal of our snippet from your site, but haven't heard back just yet.
Please feel reach out directly to firstname.lastname@example.org for assistance within hours.