by TrustedSite

Build trust and increase conversions. Includes McAfee SECURE.

4.6 of 5 stars(583 reviews)

Show you're trustworthy.

Pass our security tests to display the TrustedSite trustmark, which lets visitors know your site is one of the good guys.

Increase conversions.

The TrustedSite trustmarks are tailored to convert more visitors at every stage of the sales funnel.

Get repeat business.

Shopper Identity Protection covers your customers in the event of identity theft, giving them a reason to come back again.

About TrustedSite

Sell more with trust

Address the concerns that cost you sales by meeting the TrustedSite Certification standard and showing your site is trusted at every stage of the buying funnel. Tested and trusted by Burts Bee's,, and more.

How it works

The TrustedSite certification ensures your customers can trust your site and your business. We begin by checking your site for security issues and verifying key contact information so we know your site is secure and your business is legitimate.

Once you've passed our security scan, your site begins displaying the TrustedSite floating trustmark for up to 500 visits per month at no charge.

When your visitors click on the trustmark, we'll show them an on-site modal available in 20 languages. It shows the secure status of your website. Additionally, we'll show you are a Verified Business by independently verifying your key contact information and displaying it on your verification modal—proving that your business is legitimate, reliable, and can be trusted.

Get Pro

Upgrade to a paid plan and get even more features, including:

Display to all of your customers: With our free plan, we'll only display the trustmark for your first 500 visits each month. With our Pro plans you can select the limits that make sense for your traffic.

The Complete System of Trustmarks: Display a wide variety of trustmarks to convert visitors at every stage of the sales funnel. The trustmarks included are:

  • The TrustedSite floating trustmark
  • The TrustedSite Secure Checkout trustmark
  • The TrustedSite Secure Form trustmark
  • The TrustedSite Secure Login trustmark
  • The Shopper Identity Protection trustmark
  • The McAfee SECURE engagement trustmark

Issue-Free Orders: Show off the percent of orders that you completed without any problem.

Shopper Identity Protection: Protect your customers with 90-days of Identity Protection good for up to $100,000.

Note: Shopify does not allow users to make code changes to the checkout. This means the trustmarks can be added to all pages of your site, except for the checkout, unless you are a Shopify Plus merchant.

More sales. Guaranteed.

When A/B testing our fully-implemented service, top ecommerce brands have seen a significant increase in their sales, like:

  • 3.2% increase over Norton Shopping Guarantee
  • 4% increase over McAfee SECURE
  • 8.56% increase
  • 38.77% increase

We offer a 30-day money back guarantee with any of our Pro plans. If you don't see an increase in conversions, we'll give you an app credit.

Integrates with

  • McAfee SECURE

See the app in action

Explore how the app works in an example store.

View example store

Media gallery




  • Security certified

  • Business verified

  • TrustedSite floating trustmark

  • Up to 500 visits per month

Pro 2,000


or $29/month billed at $348 once per year

$20 per each additional 1,000 visits per month.

  • Free, plus

  • Shopper Identity Protection

  • Issue-Free Orders

  • Secure Checkout

  • 4 additional badges

  • McAfee SECURE trustmark

  • Up to 2,000 visits/mo

Pro 5,000


or $59/month billed at $708 once per year

$14 per each additional 1,000 visits per month.

  • Free, plus

  • Shopper Identity Protection

  • Issue-Free Orders

  • Secure Checkout

  • 4 additional badges

  • McAfee SECURE trustmark

  • Up to 5,000 visits/mo

Pro 10,000


or $99/month billed at $1,188 once per year

$10 per each additional 1,000 visits per month.

  • Free, plus

  • Shopper Identity Protection

  • Issue-Free Orders

  • Secure Checkout

  • 4 additional badges

  • McAfee SECURE trustmark

  • Up to 10,000 visits/mo

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Overall rating
4.6 of 5 stars
Based on 583 reviews

  • 5 of 5 stars
    84% of ratings are 5 stars
  • 4 of 5 stars
    6% of ratings are 4 stars
  • 3 of 5 stars
    3% of ratings are 3 stars
  • 2 of 5 stars
    2% of ratings are 2 stars
  • 1 of 5 stars
    5% of ratings are 1 stars

Most recent reviews

The Lazy Bum

The Lazy Bum
I've ceated a TrustedSite account under the wrong email. Created a second TrustedSite account under a new email which is to be connected to my Shopify website. Requested assistant with Customer Support, chatted with Tina Owyang to deactivate ONE account (the first one). She deactivated BOTH. WHY??? I called customer support to help me re-activate the second account that I needed for my website. I was given the run-around and they could not understand what my issue was. TERRIBLE CUSTOMER SERVICE!

Developer reply

October 3, 2019

We sincerely apologize for the miscommunication and inconvenience. After investigating, it appears that we misinterpreted your request. Your account has been reactivated and it looks like you had a chance to access it. If you have any questions about your account, you can contact our Customer Care department directly at 1 (888) 415-5937. We're located in San Francisco, California and we're here between 8:30am and 5pm Pacific time. A Customer Care Representative will email you shortly to make sure you have everything you need.

Grandfather Time Clocks

The best app on the market place for consumer trust. After I upgraded to the pro version to get all the features I learned I had to input the code myself. Absolute nightmare and I couldn't do it so I created a support ticket to see if they had anyone to help me with the full integration. Shortly after i posted the ticket I got a call and the integration team worked with me to immediately set it all up. Great product and even greater service. I Highly Recommend it!

Flex Extractor

They send your visitors asking if they trust our website, really? How it that even fair when most our visitors are first time visitors.

Developer reply

October 2, 2019

Thank you for your feedback. We do provide a trust survey in the verification modal. This is purely to gather information for you to better understand the level of trust visitors have in your site. We don't publish this information anywhere but in your account, available only for your viewing. If you'd like to discuss this with someone, a Customer Care representative will gladly give you a call.