Mellie | conversion tracking

With Mellie server-side conversion tracking, 100% of your orders are measured in GA4 and Meta.

Most webshops measure about 80% of their sales in Google Analytics 4 (GA4), due to ad blockers, not loading thank-you pages, etc. With Mellie you send all 100% of your orders directly from Shopify to GA4 and Meta (server-side tracking), so you never miss a purchase event. All parameters are sent along with the orders, so you can see exactly which campaign, source and medium have led to the conversion. Mellie uses the best practices, thus all orders immediately appear correctly in your reports.

• Measure 100% of your conversions in GA4 and Meta (server-side tracking)
• It's really easy peasy. There is only a one-time setup of 2 minutes
• Don't worry, Mellie can be used in combination with Google Tag Manager (GTM)