Microsoft Channel

This app was very easy to install and set up. Nothing complicated about it! I highly recommend it to everyone.

WARNING! Do not think that the ridiculous amount of money that Microsoft will charge you to run ads, will be used to advertise your store! Even if you type in your full websites URL address, your store probably wont show up, and now they have added a nice little pop when people are about to purchase a product on your store, showing cheaper priced deals at competitors stores...get this.. your suppliers sites, such as; DH GATE, Aliexpress etc. DISGUSTING AND DIRTY!! I am immediately uninstalling anything Microsoft, and warning all the small business owners I know of this shady business. I am in shock how deceiving Microsoft has become.

As many other businesses Microsoft suspended our AD account 10 minutes after we created it. They gave no reason and when we contacted support they said the decision is final and they cannot give a reason. It is funny because we have verified accounts on almost all other platforms, Google, FB, Tiktok, Twitter, Linkedin, Pinterest and run ads and sell on these platforms It seems like they have a very biased AI that just suspends account and they have no recourse. Even emails sent to support come up with an auto response that Account is suspended but they cannot tell the reason.

its nice

The app does not automatically pull in the Brand or GTIN for each product from the information contained in Shopify. Microsoft Merchant Center then rejects the feed as the products do not contain Brand or GTIN. This essentially makes the app worthless as I have over 1000+ products and cannot manually add a brand and GTIN to each product one at a time.

- The autofeed worked only for 1 time (initial feed)
- No support
its a time-waster, use 3rd party app to feed

I used to set up ads for my store. They were very detailed and let me know right away what I needed to do.

nice app to use, easy to connect waiting on the product feed to populate will come back to this review and update it

Terrible communication. Vague instructions. Horrible experience with little guidance or feedback. Process is convoluted and overly complex compared to other platforms such as Google Adwords.

*UPDATE* 4/26 Continued refusal to escalate from "John"

*UPDATE* 4/14 Additional canned responses but no resolution or indication that the issue has been escalated.

*UPDATE* 4/11 Additional rude response from "John" No response from msftadsappsupport@microsoft.com Ya think they just post canned responses here?

*UPDATE* 4/10 Canned response from "John" saying they performed a review and the account would remain suspended. No. They performed NO review. No contact with us was made to verify any information.

*UPDATE* 4/8 Still no response from Microsoft. Notice that many of the positive reviews below are from people that review immediately after install but before the approval process.

Clunky signup process that creates an irrelevant ad campaign before you can start.

Then a useless review process that denies your account with no reason given and no support to solve the problem.

Don't waste your time and money. Google isn't much better but at least you can get a campaign running in a couple hours.