Powerful new features, services and plugins for your Shopify store

All Apps / Tools / Minifier - Image and Website Optimization

Minifier - Image and Website Optimization

Minifier - Image and Website Optimization

Developed by Oberlo

345 reviews
Price: Custom More info
  • Optimize Your Images File Sizes, Alt Tags and Filenames
  • Dramatically Improve Your Website’s Load Time
  • Improve Your Search Engine Ranking

Images on a webpage are notorious for ‘eating’ a lot of bytes and significantly slowing down the page load time. This leads to higher bounce rates, lower conversion rates, a lower Google ranking, and poor customer experience.

Let us help you! This extension optimizes the images and all design elements of your site, squeezing them to their smallest possible size without losing the quality – we save around 40% of the total image size.

Here’s how it works:

1. We analyze all the images on your website and provide the optimized ones for your approval and further adjustments.

2. Once you’ve confirmed the changes, all the images on your site are automatically swapped.

NB: Due to the Shopify policy, the minimum payment for an optimization is $0.50. That is to say, if your optimization is worth less, you will still be charged $0.50.


Optimizing both the images and all template design elements of the page.

We take care of each graphic element on your webpage, processing it to make the page work faster and appear higher in the Google search.

Automatic optimization of the file name and alt tags.

Few people know that file names and alt tags play an important role when it comes to search engines. Our extension works on making them as effective as possible.

Using both lossy and lossless compression to reduce the image size.

With lossless compression you don’t have to sacrifice any bit of the original quality of the image. However, sometimes it is more reasonable to give away a small amount of the image quality (most often invisible to the human eye) to significantly reduce the weight of your files.

We use both these methods to best fit the image and site - we don’t just blindly squeeze files for the sake of it. Choose whichever works best for your site.

Best image file format analysis.

We examine the possible variations and choose the best suitable image format to fit into your website.

Faster page load means happier customers. Better user experience and higher SEO is what you are looking for. This extension is here to help you get there.

Oberlo Apps That Store Owners Love:

Oberlo – Import and sync products from AliExpress
(Rating: ★★★★★)

Add hundreds of items straight from AliExpress in minutes. Fulfill each order automatically with the free Ali Importer Chrome Extension.

Trackr - Shipping Tracking Page
(Rating: ★★★★★)

Order tracking tool that gives your customers the real-time information about the shipping status of their order.

HelpCenter - Build an Attractive FAQs Page
(Rating: ★★★★★)

Build a solid, attractive, and branded FAQs page and provide instant help to your customers without supporting expensive live chat

Minifier - Image and Website Optimization reviews

345 reviews
  1. 5 stars (299 reviews)
  2. 4 stars (16 reviews)
  3. 3 stars (6 reviews)
  4. 2 stars (4 reviews)
  5. 1 star (20 reviews)

Helped me tremendously in editing all my product photos along with each ones meta tag. Though you have to edit each one, its a lot easier editing it in one place as opposed to clicking and updating each photo. Honestly could not see the difference before and after I edited the photos. Great app for saving space and solving that pesky SEO photo optimization suggestion by google.

Downside is that minimum charge is 0.50 = 50 photos. So if you have less than 50 photos you're not really getting your money's worth... but then again its just 0.50 cents.



Super easy to use, super cheap, why wouldn't you!
Highly recommend


Great app and highly useful for our website.


So easy to use! A caveman could do it. ;-)


For $17 (almost 900 pics) my website is at least 3-4 seconds faster to load which is HUGE. Awesome App


Great app an affordable. Recommended for anyone who wants to save time.


Super easy to use! Does a great job at compressing images without losing much quality. Quick and inexpensive. All of my images were compressed using Minifier - https://www.sevencoffeeroasters.com


Awesome easy to use, and gets big results and is great value


Very good app! Recommend!
See my website to know how fast! >>> https://genwatches.com/


Awesome app really makes it easy, and does it professionally.

Wish there was a way to automatically have it run on a schedule as we add products fairly frequently.


1¢-2¢ per image

Support & Sales

Get Support


  • Large
  • Thumb
  • Thumb
  • Thumb

Are you a developer? Become a Shopify partner or submit your app.