Neat A/B Testing

Increase sales with simple A/B testing

From $29/month. 14-day free trial.

App highlights

  • Seamless workflow: use directly in Shopify admin

  • Speed tested: low impact to your online store


4.8 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.

  • 5 of 5 stars
    88% of ratings are 5 stars
  • 4 of 5 stars
    7% of ratings are 4 stars
  • 3 of 5 stars
    0% of ratings are 3 stars
  • 2 of 5 stars
    2% of ratings are 2 stars
  • 1 of 5 stars
    2% of ratings are 1 stars
1 - 10 of 37 reviews


This is gonna sound weird, but here goes - this app reduces anxiety, improves sleep quality, betters relationships and lowers blood pressure by 30 points.

Ok, maybe not for everyone.

But if you're as analytical as we are, you're constantly checking stats, tweaking product pages, adjusting prices, changing button colors, swapping logos and ripping you store to pieces for the perfect combination of Shopify greatness. Which is awesome, kudus! Unless, you're doing it manually. Or even worse, doing it blindly -

Did the new button really improve add to cart rates?
Did the price increase raise or lower my Average order value?
Is paying for this silly pop-up thing a waste and time and money?
Am I just as confused as I was yesterday?

Most likely. These were just a few questions we'd ask ourselves every 25-30 minutes at Coupana.

We'd make a change, check the stats. Make another change, check the stats.

It's a nightmare. Not only is it a surefire way to burn through every dollar in your bank, an easy to way to neglect parts of your business that are equally as important, but does anyone actually know happens when you run out of hair to lose? What leaves next?!

We'll never know because this app is the blue pill for peace of mind.

In fact, we wouldn't have had the time to write this super long review without it.

Because now we can automate our conversion OCD, walk away, and come back in a few days with all of the info that we need to make ACTUAL data-driven decisions.

We literally have time to do cartwheels.

No more guessing and tinkering around.

No more counting on our fingers trying to figure out worked and what didn't.

It's all being done, right now.

Neat A/B puts everything in a controlled environment and gives you the insights on what and WHAT NOT to do, and on 2nd grade level that anyone can understand. It's really as simple as fire up a test and go do something better with your life.

Even better, Jack is in your corner every step of the way to help ya out.

His support paired with the reporting in the app is like having a data analysis with you at your desk 24 hours day. As you can imagine, this app pays for itself many times over.

... and prevents whatever happens when you've gone too bald.

Highly recommended!

Empress Mimi

Fantastic app that has already paid for itself multiple times over. We kept arguing with our FB guys which theme we should use, going back and forth between several options for weeks. Well with this app there is no reason to argue with anyone, just throw it up onto the AB testing wall and see what sticks. Turns out, this one small change doubled conversions overnight, no debates or arguments necessary. Truly the only way to methodically and consistently improve your business every day with minimal time and effort. If you think you can just 'guess' what will perform better in your business, I challenge you to run a single AB test with this simple to use app to see how you could benefit, trust me you won't regret it.

However, the real reason you should choose this app over all others is the ridiculously good customer service. Jack has been personally on hand to suggest new AB tests to run, helps us sort through tech problems and figures out how to make everything work with our many different softwares etc. As a team we have never used a software where the support you get is so comprehensive and immediate it almost feels like they're inside your team working to make your company more profitable.

Finally, this app is incredibly easy to use and far more functionality than google's 'optimize'. I didnt watch a single tutorial before launching 5 AB tests succesfully within 30 minutes total.

Neat is a total game changer. Get it, you wont regret it.

Thank you Jack for all your help and support.

Oliver Cabell

We are an figure revenue brand and have spent tens of thousands of dollars on CRO. The beauty with this app is two things: 1. No other products (Google Optimize, for instance) have the ability to test price, which is one of the biggest CRO opportunities that exist (along with one of the biggest profit drivers). 2. The tests are incredibly easy to set up, so there is no reason to bring in extensive development work or pay big agencies to have it done for you. Because the price is so attractive and the upside opportunities are so large there is no reason to not have this app, and at least run a few small tests now and then. The beauty with online retail is that you have control of your data and testing, so you should always be doing it and optimizing. This is the perfect tool for large brands, or very small, to do it.


App works well, has a couple of variations on how to create tests and is relatively simple and straightforwards. I need some customization and the developers were responsive and on it straight away. Thanks!

Bellevue Avenue

Great app. Has helped me test which product images customers draw customer interest the most. The support team was incredible and fast as well!

SafeSleeve Anti-Radiation Cases

We've tried many different A/B testing tools across different platforms. Most have tons of bells and whistles, but in all honesty, they never really worked smoothly, and too many features ended up muddying the data more than helping identify valuable insights.

Neat A/B testing for Shopify has been by far the easiest tool to use and makes identifying key insights from tests a breeze.

What's more important than all of that is the support, and as others have mentioned, Jack is amazing. He's incredibly responsive and goes above and beyond to make sure the app works well and provides tons of value.

Simply put, if you're reading this you should install this A/B testing app, you won't regret it!

Emotiva Audio Corporation

I’ve worked with a variety of A/B testing tools and this one is by far the easiest to get set up and actually run tests. It integrates seamlessly with your Shopify store, requires no additional development, and tracks KPI’s automatically. Tests can be set up to change a specific product page input or a theme change, and results are displayed in a live dashboard along with a significance estimation. Amazing customer support - Jack quickly answers any questions and is beyond helpful. Highly recommend for anyone looking to dip their toes in A/B testing without the hassle and financial commitment that some of the more legacy platforms require.

Waldor & Co.

This is a great app for simple and effective A/B testing! The software is very user friendly and you're able to test many different things in your shop. We're already detecting simple changes that show impact on our conversion rate. The customer service and the treatment you get from the whole team is fantastic and we look forward to continuing to work with Neat for a long time to come. Highly recommend!

Developer reply

May 4, 2021

Hi Waldor & Co,

Thank you for your positive review! We are so happy the tool is making positive changes that are increasing your conversion rate and providing better results!

We pride ourselves on the tool being simple and effective to use. On top of that, we want to provide amazing customer service! Glad we are accomplishing it!

In addition, we designed it to be very user-friendly and intuitive so we love to hear the UX is fitting this goal.

We look forward to continuing to work together and providing best-in-class customer service!

All the best,
Randy Silver - Chief Revenue Officer of Neat A/B Testing

Atmo Home

Location Germany

We love this app! Beyond the straight-forward setup process and detailed results, Neat A/B's customer service is next level. In particular, we've very much appreciated Lorne's quick and thoughtful responses, his deep familiarity with app settings, his knowledge of general A/B testing best practices and especially—his willingness to review our results with us one-on-one. 10 stars, not 5!


I'm super happy with the customer service! I was confused about how to prepare the test at first but they really make time to help you out and even offer to do another call so they can explain the results of the test for you. But their dashboard is really easy to understand - especially when you're not a Google Analytics Expert - the dashboard tells me all I need to know.

Developer reply

May 4, 2021

Hi Deep End!

Thanks for the review! We strive for great customer service so we are happy to know we are providing great customer service to you! We are always happy to get on a call to help with anything you need!

We also pride ourselves on the tool being easy to use and providing in-depth analytics for you to make conclusive decisions on your hypothesis and results! Glad you are seeing this benefit!

We look forward to continuing to work with you and providing excellent service!

All the best,
Randy Silver - Chief Revenue Officer of Neat A/B Testing

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