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After having used a few personalization solutions out there, Nosto is clearly far and away the most powerful and easy to manage personalization platform for Shopify, hands down.
I don't need to rely on developers for anything, our social media marketing has been totally revolutionized with personalization to the point where we're seeing a higher ROAS than ever before -- Nosto paid for itself several times over in the first month and continues to perform amazingly for us.
Honestly at this point if you're not using a few key Shopify apps like Nosto, Klaviyo, Klarna, etc. you're messing up and leaving money on the table.
We have been so happy with our decision to onboard NOSTO! We are having great success with this tool and the NOSTO Team in general. There is an A/B testing module included that is beyond comprehensive and intelligent. It makes optimizing super simple with very clear results and auto enablement of the winning element.
Nosto is awesome! We love having this tool on our site as a way to increase revenue and conversion rate. Our rep Jamie has been extremely helpful in assisting with any needs/questions. Love how easy the platform is to navigate!
Great for creating custom audiences for Facebook targeting. We were able to seamlessly create FB ads targeting our demographics. We also take advantage of the recommendation emails to keep our customers engaged.
Avoid like the plague. The recommendations are trash, it doesn't even relate. If you have a very popular product or a few products in your website, then, that item automatically will become the " always bought together" product.... duh, despite the item really does not relate to the item at all. And their contract, another nightmare. despite it clearly says 14 days to leave, nope, they won't honor it. Will force you to use their very overpriced non-working logic.
avoid.
No brainer. The built in Shopify product recommendations on products pages are counter-intuitive and terribly limited. Something we knew for a long time but didn't have time to address. Particularly if you drive traffic through AdWords, you likely noticed the recommended products on the product landing page pull from a top level "newest products" category that will deliver irrelevant results for many customers.
Nosto's integration was seamless and instantly started delivering meaningful results to customers on day 1. Their pricing model makes it very low risk and their analytics provide unique insights we didn't have before. Seeing 5-10% CTR's on their recommendations show that customers were needing some help with related suggestions.
Support and service has been excellent and we are now testing additional components of their platform.
I thought it was a good app...until it charged me for an order where a NOSTO promo code was not used. Even after submitting documentation showing the promo code used, including tracking numbers and order status, I am still being told that the NOSTO code was used. What a frustrating experience
Nosto has brought instant, measurable value to our store. The recommendations are top notch and allow us to offer them to our customers and site visitors in a robust, rock-solid fashion. We are using the recommendations in our Facebook retargeting as well and have been quite pleased with the performance there too. They make setup a breeze and the user interface is really intuitive. A big win all the way around for us.
We use this app to generate upsells. The product is very extensive and we are currently only using a small amount of its functionality. The support has been outstanding to date.
Easy implementation, great sales and onboarding team and most importantly bringing in significant revenue based on the strategic logic of our recommendations. We've been really happy with our launch!